Stella Voyage Cinema by Oft Interiors Ltd.

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DESIGN DETAILS
DESIGN NAME:
Stella Voyage

PRIMARY FUNCTION:
Cinema

INSPIRATION:
Welcome aboard to this spacecraft that brings different kinds of experience. In order to bring out the sentiment of space travel, marbles with sharp and clear black and white tones are applied at the ticket box lobby and reassembled futuristic cyber images; in addition with a series of grilles features and light troughs on ceiling, here comes the presence of being on board of a spaceship.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The closer customers getting to theatres, the higher ratio of black materials are applied in the interior, finally it becomes totally grey and black theme inside theatres; the geometric blocks features with wall lights are informing audiences that their trip to the universe has begun.

OPERATION / FLOW / INTERACTION:
The closer customers getting to theatres, the higher ratio of black materials are applied in the interior, finally it becomes totally grey and black theme inside theatres; the geometric blocks features with wall lights are informing audiences that their trip to the universe has begun.

PROJECT DURATION AND LOCATION:
The project is finished in 2016 at Shenzhen, China.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
The design with theme mentioned above is basically presented by fixture with gloss finished masonry that consists of several colours and streamline forms, which is aimed to use the brightness and contrast to present the perceptiveness and creativity in the future world. White and black marble finishes are applied all over the ticket box counter, walls and floor finish in order to create the contrast and brightness, as well as the paths for flow of movement by the horizontally circular setting and the zigzag setting on vertical planes. The monochrome and streamline application has also been put on the ceiling that is presented by the bulkheads and series of air con louvers. Along with long strips of LEDs inlay the lanes of ceiling features, efficiency of lighting and decoration has been pushed to the limit.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The marble flooring patterns are actually guideline for the customers’ movement and action. The interlocking curvy lanes of black and white marbles formed a set of tracks for customers to follow while moving forward to different areas inside the cinema. Meanwhile these tracks also assembled several sets of concentric circles that customers could gather and wait within, just like a minimized plaza. Just as kind of road marking in a space station, the paths pattern should be located even on the ceiling. The inorganic bulkheads, air con louvers and LED stripes took another roles of noticeable curvy paths that lead people to their destinations. The geometric ticket box counter is the window that draws customers’ attention with the reflecting horizontal lines of marble finishes, thus customers are receiving the counter’s welcome messages in the first place. Communication between cinema and customers can be done by forms and colours.

TAGS:
cinemas, retail, entertainment, public space, auditorium

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2016-09-27 04:23:03

TEAM MEMBERS (3) :
CM Jao, Ken Cheung and Frankie Chao

IMAGE CREDITS:
Nathaniel McMahon

PATENTS/COPYRIGHTS:
Copyrights belong to Oft Interiors Ltd., 2017

Visit the following page to learn more: https://www.facebook.com/pg/oft.interiors/
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CLIENT/STUDIO/BRAND DETAILS
NAME:
STELLA INTERNATIONAL CINEPLEX

PROFILE:
As one of the leading Chinese theater operators, in order to consolidate its industry leading advantage, the Company timely adjusted its business strategy. While maintaining its market shares in the first tier provinces and cities, the Company promotes more actively the construction of movie theaters in the second and third tier cities that have high domestic growth. The purpose is to expand its business expansion to more cities, broaden the business scope of the Company and reinforce the Group’s pipeline advantage. By the end of 2015, the number of movie theaters operated by SMI in China will increase to 200, owning over 1,400 screens. Apart from vigorously expanding its theater network coverage nationwide, the Group accelerates projection equipment and screens upgrade in all its theaters, increases the investments in 3D screens and IMAX screens, and complement with our symbolic QSC audio systems and Harkness screens, it provides audience with top-quality viewing services and ensure their high-quality visual enjoyment.

NOMINATION DETAILS

Stella Voyage Cinema by Oft Interiors Ltd is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Stella Voyage Cinema by Oft Interiors Ltd is Winner in Interior Space and Exhibition Design Category, 2016 - 2017.



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