Hotel Bathroom Amenities
Strongly inspired by way finding system of airports and subway stations. Even when the language is in a foreign language, numbers that is an international language help understand the direction effortlessly. Simple and yet historical visual and how the amenities are put in a wooden box design was inspired from the history of the hotel itself where it once was a tea merchant.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Numerial is beautiful in its simplicity. The packaging is driven with numerals that is an international communication tool to help user know of sequential order the items should be used so the tired business travellers, making up the majority of the hotel clientele, are reduced of the effort of digesting product information. Items in their distinctive forms avoid confusion. Simple design with numeric typography supported by the scent imagery allows it to look chic and elegant. Placed inside a designed wooden box adds rich historical feel while maintaining its integrity and simplicity.
OPERATION / FLOW / INTERACTION:
Numbers on the products and being arranged in its numeric order help guide the tired hotel visitors through the showering process. Simply open the box, and then use the products in the numeric order.
PROJECT DURATION AND LOCATION:
Project was started in Melbourne Australia with a duration of 4 weeks.
FITS BEST INTO CATEGORY:
PRODUCTION / REALIZATION TECHNOLOGY:
Packaging for shampoo is made of plastic coated paper to prevent from leakage, Body scrub is wrapped with designed cover paper with wrapping paper inside to prevent from the cover paper staining. Third product - body lotion is packaged in small container jar. All three products are elegantly packaged inside a designed wooden box that the products can be picked out from like a tea box.
SPECIFICATIONS / TECHNICAL PROPERTIES:
Wooden box packaging: 340mm (width) x 140mm (depth) x 120mm (height)
Bathroom amenities, Boutique, Numeral, Minimal, User experience
Walk-in hotel research and interviews with product consumers were conducted to understand the aesthetics and mood of the hotel, visitor types and their emotional statuses upon arrival as well as the process and order of consumption. Both businessman and non-businessman aged over 25 were interviewed based on business travel scenario. Heritage of the hotel was also researched to aid visual outcome.
Using numbers to drive the consumer interaction behaviour with the products required a lot of consumer interviews and a good understanding of the hotel visitors' emotional and physical statuses. Ticking the boxes to meet the consumer needs of many different types of people was needed in order to really have this primary design feature work.
TEAM MEMBERS (1) :
Image #1: Photographer Jin Bae
Image #2: Photographer Jin Bae
Image #3: Photographer Jin Bae
Image #4: Photographer Jin Bae
Image #5: Photographer Jin Bae