Maroma Folding side table by Ana García & Karen Trujillo - Corchete

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DESIGN DETAILS
DESIGN NAME:
Maroma

PRIMARY FUNCTION:
Folding side table

INSPIRATION:
As designers we trust in analytical and critical observation of daily routines as our main tool to find out situations that might require unexpected products. Consequently, our inspiration come out as the result of a systematic approach that we intend will lead us to create a line of products. Interviews to friends and individuals are combined with qualitative research in a path that has led us to the functional design of maroma, a product that is a twist to common auxiliary tables.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Maroma has been designed as a multifunctional and affordable furniture aimed to solve daily needs. Behind the apparent simplicity of Maroma, we can discover more than just a fashionable and discreet table. In fact, maroma’s hidden support improves user experience as it has been conceived to be used as a handy laptop stand.

OPERATION / FLOW / INTERACTION:
Maroma is a multifunctional table that doesn’t look like an extra item in the house, instead of it, it’s intended to be part of the decoration. It can be used as a side table and respecting the needs of the user, the laptop stand might be employed without moving the table or folding it. In addition, it can be used as an auxiliary table that is comfortably stored anywhere.

PROJECT DURATION AND LOCATION:
This project began in July 2015 in Aguascalientes, Mexico. At the moment, we are still working on this project, looking forward to improve the technical specifications of the product.

FITS BEST INTO CATEGORY:
Furniture, Decorative Items and Homeware Design

PRODUCTION / REALIZATION TECHNOLOGY:
Maroma is mainly made of Beech Plywood fabricated by means of CNC technique. In fact, while Plywood is used to produce the surface of the table, metallic mechanisms allow the efficient set up of the folding system. Furthermore, the laptop stand is made of plastic laminate on its surface acting as a heat insulator and its two padded pieces are removable for washing. Finally, all cuttings are thought to be automatized, whereas the assembly and finishings are conventional.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Side table: Width 510mm x Depth 350mm x Height 630mm Folded table: Width 710mm x Depth 510mm x Height 72mm Package: Width 720mm x Depth 520mm x Height 82 mm

TAGS:
Maroma, Home, Comfort, Side table, Multifunctionality, Corchete, Mexico

RESEARCH ABSTRACT:
The development of the product was based on user centered design. First, we made an analysis of different types of lifestyles and trends in design. Then we chose the user profile fitting better with our target customer and we asked a group of people about their lifestyle by means of observation and interviews based on images. The research ended up with a mood-board used to define the needs, preferences and behaviors that would help us to develop the concept of Maroma.

CHALLENGE:
The main challenge we faced was to put all together the specifications we wanted for the product while keeping a simple and timeless design. In addition, little stats were available and consequently we had to focus on qualitative information and our observational ability. That is why we created our own brief and decided to respect it with little modification until getting Maroma.

ADDED DATE:
2016-06-10 21:59:48

TEAM MEMBERS (2) :
Ana Isabel García Franco and Karen Trujillo Sánchez

IMAGE CREDITS:
Ana García & Karen Trujillo - Corchete, 2016.

Visit the following page to learn more: https://www.corchete.mx
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Corchete

PROFILE:
Corchete is a design studio based in Aguascalientes, México, founded in 2014. As interior and industrial designers, we are inspired by the needs and experiences of nowadays society. Our main goal is to fit design into daily life. Corchete offers different kind of services like product and furniture design, interior design, strategic &business design, consultancy and some applications of graphic design.

NOMINATION DETAILS

Maroma Folding Side Table by Ana García & Karen Trujillo-Corchete is a Nominee in Furniture, Decorative Items and Homeware Design Category.

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AWARD DETAILS

Maroma Folding Side Table by Ana García & Karen Trujillo-Corchete is Winner in Furniture, Decorative Items and Homeware Design Category, 2016 - 2017.



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