Hong Kong Angelman Syndrome Foundation Information Website by Cardinal Points Advertising Co., Ltd.

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DESIGN DETAILS
DESIGN NAME:
Hong Kong Angelman Syndrome Foundation

PRIMARY FUNCTION:
Information Website

INSPIRATION:
The children and parents of sufferers are the inspiration for the colourful design theme and bold iconography. We wanted the website to give everyone a little positive energy – and cheer them on.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The Hong Kong Angelman Syndrome Foundation is a charity organisation for Angelman patients. Our website is designed to be a positive and uplifting online knowledge resource to assist these individuals and families overcome the difficulties of living with Angelman Syndrome - a complex genetic disorder that primarily affects the nervous system. The responsive design ensures that visitors have access to information on a diverse range of mobile devices as well as desktop computers.

OPERATION / FLOW / INTERACTION:
While scrolling, the page sub navigation menu follows the user and provides access to different sections of the page quickly and easily. This is substituted to an accordion-style navigation system when on the limited spaces of handheld mobile devices.

PROJECT DURATION AND LOCATION:
The project kicked off at the beginning of July 2015 and released in 3 phases in Hong Kong. Phase 1 soft-launched in August 2015 for HKASF's newspaper debut on Apple Daily. Phase 2 updates with support information and media publications September 2015 for HKASF's TV segment on TVB. Finally, phase 3 completed in November 2015 with educational materials, events and a content management system.

PRODUCTION / REALIZATION TECHNOLOGY:
Using the latest responsive HTML and Javascript to allow the website to fit to the display of any device screen. Website includes CMS to update the latest topics, events, publications and fundraising in English, Traditional and Simplified Chinese.

SPECIFICATIONS / TECHNICAL PROPERTIES:
A responsive design that works well on mobile devices, tablet and desktop. Even on very large resolution screens.

TAGS:
Website, Web Design, Responsive Design, Flat Design, Scrolling

RESEARCH ABSTRACT:
We were influenced by how sufferers of Angelman Syndrome would be attracted to water and the sound/texture of plastic bags - how it made them giggle and laugh. It was something we started to explore and led us to the the use of bright colours and bold icons in our final product.

CHALLENGE:
The challenge was to create a community and knowledge resource for sufferers and families struggling to overcome Angelman Syndrome. Our goal was to make our site eye catching, easy to use, and spread a positive image about Angelman Syndrome and HKASF.

ADDED DATE:
2016-04-07 08:41:28

TEAM MEMBERS (6) :
Senior Digital Art Director: Richard Ho, Senior Web Designer: Cherry Li, Web Programmer: Kenneth Chan, Assistant Web Programmer: Jessie Ng, Programmer: Wai Tang and Assistant Programmer: Jeffery Wong

IMAGE CREDITS:
Website design layout are copyright of Cardinal Points Advertising Co., Ltd. and logotype, imagery and content are copyright of Hong Kong Angelman Foundation.

Visit the following page to learn more: http://www.hkasf.org/en/


CLIENT/STUDIO/BRAND DETAILS
NAME:
Hong Kong Angelman Syndrome Foundation

PROFILE:
Hong Kong Angelman Syndrome Foundation (HKASF) is a new Non-Governmental Organization in Hong Kong founded by Angel Chloe’s parents, Mr Joson Chan & Ms Joe Ng in Jun 2015. Our core theme is to assist individuals and their families living with Angelman Syndrome to develop themselves and to overcome the difficulties in life in any aspect on a non-profit making basis.



NOMINATION DETAILS

Hong Kong Angelman Syndrome Foundation Information Website by Cardinal Points Advertising Co., Ltd is a Nominee in Website and Web Design Category.

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AWARD DETAILS

Hong Kong Angelman Syndrome Foundation Information Website by Cardinal Points Advertising Co., Ltd is Winner in Website and Web Design Category, 2016 - 2017.



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