Design Action & Associates Limited Restaurant, Café by Vincent Li

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DESIGN DETAILS
DESIGN NAME:
Design Action & Associates Limited

PRIMARY FUNCTION:
Restaurant, Café

INSPIRATION:
Dazzling Café’s design concept comes from the famous fairy tale <<Alice in the Wonderland>>. Designers believe that eating experiences can be funny. Therefore, a dreamland background is built to help customers to get the feeling of eating in the Wonderland as if they were the character Alice.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Blue & white are the main color code of the color design which matches to Alice’s costume. Mr.Rabbit plays an important role in the fairy tale and this character is deliberately apply to the design. For instance, rabbit ears chairs are designed to let customers imagine Mr. Rabbit is nearby when they are having meal.Moreover, tablecloths, displays and floor use different colors code to enhance the joyful atmosphere. Outside the VIP room a blue-white colored curtain is hanged to define the room.

OPERATION / FLOW / INTERACTION:
The restaurant design has been divided into an indoor and outdoor setting. The outdoor spatial area, French streets open-air tea stands, is a prelude to lift up the fairyland to enter the dreamland. The indoor is the eating experiences zone.

PROJECT DURATION AND LOCATION:
Shop 22, 3/F, The One Mall, 100 Nathan Road, Tsim Sha Tsui, Kowloon, Hong Kong

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
Vinyl Tile, Corian, Marble, Wood, Paint, Glass

SPECIFICATIONS / TECHNICAL PROPERTIES:
2500 s.f.

TAGS:
Modern, Dazzling, Restaurant, Café , Design action

RESEARCH ABSTRACT:
Young ladies are the major customers of Dazzling Café, therefore, a lively and illusion atmospheres are developed. This concept hopefully can satisfy the young ladie s’ visual experience and illusion characteristics.

CHALLENGE:
Designers believe diners not only request delicious food, but also eating experiences. Experiences refer to environment, atmosphere, services and talking points. On the whole, this project can fully express designers’ outrageous thinking as well as defining the restaurant’s market positioning.

ADDED DATE:
2016-02-27 12:09:18

TEAM MEMBERS (1) :
Vincent Li

IMAGE CREDITS:
By Design Action & Associates Limited

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CLIENT/STUDIO/BRAND DETAILS
NAME:
Dazzling Café

PROFILE:
Dazzling Café has expanded the branches throughout the cities in Taiwan over the years. Dazzling Café are now located in Taipei, Hsinchu, Taichung, Tainan, Kaohsiung . Each of branches has its unique design concept and specialties. Dazzling Café hope to refresh the costumer 's sensations whenever the pay a visit to the Café. After the success of Dazzling cafes in Taiwan, we are now expanding our business towards China and South East Asia.

NOMINATION DETAILS

Design Action & Associates Limited Restaurant, Café by Vincent Li is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Design Action & Associates Limited Restaurant, Café by Vincent Li is Winner in Interior Space and Exhibition Design Category, 2015 - 2016.



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