L’Hexagone Wall Decoration by BEAUREGARD

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DESIGN DETAILS
DESIGN NAME:
L’Hexagone

PRIMARY FUNCTION:
Wall Decoration

INSPIRATION:
Wallpaper is not easy to hang and costumers often give up! With L'Hexagone you can decorate your wall with style: choose your graphic composition and stick it. New size for a maximum effect.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
L'Hexagone is another way to say "France" because of its roughly hexagonal shape. This wall decoration is composed by 60 graphic designs pieces, easy to hang, printed on pre bonded wallpaper. You make your own composition, you stick it on the wall and then admire it! 2 sqm, 60 designs, water inked, made in France.

OPERATION / FLOW / INTERACTION:
First create your composition with the Hexagone pieces and take a picture to save as a model. Begin with the piece at center of your motive, soak it in tepid water and stick it on the wall. Go one with the others pieces. Then admire your personal composition!

PROJECT DURATION AND LOCATION:
started end of 2015, commercial launch beginning 2016.

FITS BEST INTO CATEGORY:
Furniture Design

PRODUCTION / REALIZATION TECHNOLOGY:
Beauregard is a french design studio that creates exclusive patterns. We pay attention to traditional know-how and materials:water ink, pre bonded wallpaper, all made in France. L'Hexagone collection is easy to customized and has many colors : black&white, colour shaded, colourblock, inspired by Mondrian, modern art.

SPECIFICATIONS / TECHNICAL PROPERTIES:
L’Hexagone wallpaper : dimension for 1 L'Hexagone : 17,5 x 20 CM 60 pieces in a box for 2,1 sqm. Packaging : Dimensions : 18,5 CM x 20,5 CM X 4 CM

TAGS:
wallpaper, hexagon, hexagone, pre bonded, wall decoration, graphic, innovation, art deco, lifestyle, modern art, french studio

RESEARCH ABSTRACT:
The first idea was to create a new mateial which can be install without the expertise of a professional. Magnetize or paste it on a wall seemed the best solution. As our collections are modular and custom produced, we needed a new production with custom colors design. Digital printing was the good solution to developp little quantity to start, then to sell mini collection as we want to create further collections per year. We want to offer to our customer the choice of a new decoration, different from the other, as we produce less with more choices. We test different way to use Hexagone on our computer, to simulate a result. We visited the professionnal fair in Lyon C'Print dedicated ti digital print solution. As our design and solution were noticed i was invited to speak about the project to a conference.

CHALLENGE:
Here, challenge was to find the best material to print on at the best price. We test alsmost ten differents surfaces. Then we decided to use Ecolyx , then wall paper.

ADDED DATE:
2016-02-25 12:08:30

TEAM MEMBERS (3) :
PAOLI Aurélia / Art director, AULAGNON Juliette / Universal designer and Piot Bérenice / Sales executive

IMAGE CREDITS:
Beauregard

PATENTS/COPYRIGHTS:
Beauregard

Visit the following page to learn more: http://www.beauregardparis.com/laboratoire/in dex.html


CLIENT/STUDIO/BRAND DETAILS
NAME:
Beauregard

PROFILE:
Beauregard is a Studio Design and editor for ground and walls. Its ultra contemporary style consolidates perfectly the French Savoir Vivre and Savoir Etre. Be it cement tiles, wallpaper… the Beauregard Interior ambiance draws its inspiration from the roots of ancestral productions chosen for their functional and esthetic qualities. The Studio makes it a point of honor to always collaborate with French and European craftsmen and manufacturers in order to preserve these unique expertise and Know-How.



NOMINATION DETAILS

L’hexagone Wall Decoration by Beauregard is a Nominee in Building Materials and Construction Components Design Category.

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AWARD DETAILS

L’hexagone Wall Decoration by Beauregard is Winner in Building Materials and Construction Components Design Category, 2015 - 2016.



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