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DESIGN DETAILS |
DESIGN NAME: Capsule Turkish Coffee Machine
PRIMARY FUNCTION: Turkish Coffee Machine With Capsule
INSPIRATION: Turkish Coffee is the only coffee that is served with its coffee ground in the world. Capsule Turkish Coffee Machine designed by Arcelik Selamlique cooperation presents the traditional taste of Turkish Coffee to the customers in an original and practical way with the use of Selamlique coffee capsules.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Arcelik presents the traditional taste of Turkish Coffee to the customers in an original and practical way with the use of coffee capsule.Real metal and wood materials used evoke a very special body colour combined with a high level of perceived product quality.
An extraordinary user experience is created by the use of magnets.
In terms of general sense of form, it also refers to the traditional products with its unique curve on its main geometry, besides referring to the plainness.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: -
FITS BEST INTO CATEGORY: Home Appliances Design
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PRODUCTION / REALIZATION TECHNOLOGY: -
SPECIFICATIONS / TECHNICAL PROPERTIES: -
TAGS: Turkish Coffee, Coffee, Capsule
RESEARCH ABSTRACT: -
CHALLENGE: -
ADDED DATE: 2016-02-24 07:46:37
TEAM MEMBERS (3) : Nihat Duran, Arcelik Industrial Design Team and
IMAGE CREDITS: Nihat Duran, AID Team
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: ARCELIK A.S.
PROFILE: ARCELIK - Having operations in durable consumer goods industry with production, marketing and after-sales services, Arçelik A.Ş. offers products and services around the world with its 27,000 employees, 15 different production facilities* in six countries , its sales and marketing companies all over the world and its 10 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy and Altus) serving products and services in more than 130 countries.
SELAMLIQUE - The age-old tradition of Turkish coffee has been slowly dissipated as alternative coffees have invaded the market and its relevance overshadowed with each passing generation; whereas Turkish coffee is one of the few products that is fundamentally and exclusively linked to its nation of origin. This is why Selamlique Turkish Coffee was established with the principle objective of bringing international recognition to Turkish coffee, and aims to become the first global premium Turkish coffee brand. Selamlique Turkish Coffee operates with focus on design and quality, aiming to bring back and preserve the authentic ritual of Turkish coffee drinking. Selamlique now has mono-brand stores in Istanbul, Dubai (UAE), Nicosia (N.Cyprus) and Beirut (Lebanon) and corners within Haremlique’s stores in Istanbul, Ankara, Bodrum, Riyadh (Saudi Arabia) and Kuwait.
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