HUTONG COURTYARD VILLAGES Luxury Residential model House by RAY CHOU

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DESIGN DETAILS
DESIGN NAME:
HUTONG COURTYARD VILLAGES

PRIMARY FUNCTION:
Luxury Residential model House

INSPIRATION:
We applied the concepts of “xian (leisure)”, “yin (conceal)”, “you (travel)”, and “shang (admiration)” from Eastern aesthetics to the spatial design. “Leisure, conceal, travel, and admiration” are a style of aesthetics, as well as an artistic conception, pursued by Chinese literati. Within the royal luxuriousness of the north, we hope to better provide an ambience reminiscent of the aesthetic philosophy pursued by Chinese literati.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
With the courtyard as a centerpiece, we connect the sentimental links of “home” Hutong Courtyard ), utilizing a modern approach to re-interpret traditional Chinese philosophy and wisdom of living. We put great emphasis on the living experienced by people within the space. Thus, to experience the contemporary Eastern lifestyle constructed and reverent of “Xian (leisure)”, “Yin (conceal)”, “You(travel)”, and “Shang (admiration)” has become the ultimate luxury among the bustle of modern society.

OPERATION / FLOW / INTERACTION:
“Mansion within courtyards, and courtyards within Mansion”, producing a contemporary Chinese mansion experience.

PROJECT DURATION AND LOCATION:
2015, China, Beijing

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
Hutong Courtyard Villages

RESEARCH ABSTRACT:
Luxury, Residential House, Chinese mansion

CHALLENGE:
Hutong Courtyard Villages is situated in Sunhe Town, Chaoyang District, Beijing, and is a featured part of the high-end residential housing landscape. Hutong Courtyard Villages offers not only exceptional value on the market, but also it seeks to more accurately bring Eastern aesthetics to light through the rumination of Chinese culture. From its architecture to its interior design, the building creates a sense of “Mansion within courtyards, and courtyards within Mansion”, producing a contemporary Chinese mansion experience.

ADDED DATE:
2015-09-23 06:42:46

TEAM MEMBERS (1) :
Creative Director: Ray Chou, Design Director: Garvin Houng, Designer: Siqi Tong

IMAGE CREDITS:
Photographer Woody Wu



CLIENT/STUDIO/BRAND DETAILS
NAME:
Vermilion Zhou Design Group

PROFILE:
Vermilion Zhou Design Group was founded in 2002 in Shanghai, by Ray Chou, Creative Director, and Vera Chu, Lighting Design Director. Later joined by, Garvin Hung, the Director of Commercial Design. Three of them leaded the team accomplished over 600 interior design projects in China and overseas within the decade, and obtained the high reputation. Their projects are including public areas, commercial spaces, hotels, club house, offices and high-end residences. Vermilion Zhou Design Group pursues the high quality for all interspaces, and always trying to meet clients’ requirements and expectation and also put more consideration in turns of space function and environment planning. Except for interior design team, we also have the teams of architecture consultant, decoration, landscape planning and graphic design. All the teams are aiming to build the higher brand image for clients to improve the brand impression of their target customers.



NOMINATION DETAILS

Hutong Courtyard Villages Luxury Residential Model House by Ray Chou is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Hutong Courtyard Villages Luxury Residential Model House by Ray Chou is Winner in Interior Space and Exhibition Design Category, 2015 - 2016.



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