Ice Cream Shop
CREAM, the name of the store, is a short, abbreviated form of: Cookie Rules Everything Around Me. This phrase was an inspirational statement that initiated the design of exterior and interior of CREAM. Instead of looking out for creative ideas we looked closely at what we had in the CREAM ice cream store: warm cookies and cold ice-cream. The color, taste and form of these two items are reflected throughout the store.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
CREAM is distinct because it was designed to be simple, charming, and happy space. Simple materials, unique lighting and variety of colors were enhanced for this goal. Blue and yellow lighting that is used in CREAM intensifies the playfulness of the shop. Blue, yellow, white, and brown colors of the materials amplifies happy energies. The fact that every form, light, and color in the store is related to cold ice cream and warm cookies makes the design of CREAM even more distinctive.
OPERATION / FLOW / INTERACTION:
Customers enter the store. They stand in a line where they can choose their ice cream flavor and cookie. While customers are in the line, they can enjoy the happy atmosphere of CREAM and see the design of the store.
PROJECT DURATION AND LOCATION:
The Project started in November 2014 and finished in March 2015. It is located in Las Vegas, Nevada USA
FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design
PRODUCTION / REALIZATION TECHNOLOGY:
We used white surfaces with blue tiles and LED lighting to create an inviting and clean ambiance for our customers. Moreover, we used LED lighting to create energy savings. Additionally, we wanted to bring the freshly baked smell of the cookies to arouse customers appetites. We used oven exhaust technology to create this unique experience.
SPECIFICATIONS / TECHNICAL PROPERTIES:
The space is 210 square meters with 2 entrances across 2 sides. We used simple materials, shiny surfaces with white and blue tile as well as Stainless Steel finishes. We also used stained concrete floors and open ceiling system.
Cream, Ice-Cream, Lighting, Sharp, Simple, Modern
The overall ideas and concepts were generated based on the simplicity, attraction, fun environment and cost saving. The process started by studying how simple materials can have unique functions to serve the dynamic ice-cream design and be attractive and fun for any age ranges.
Cream is simple and attractive. Challenges start when there is a limitation in color and finishes (white, blue and stainless steel). Creating forms, surfaces and shapes were the success point of this project specially when there were mixed with dynamic lighting and reflection which show that the project is located in Las Vegas.
TEAM MEMBERS (1) :
Hootan & Associates Design Studio