Primo Coffee Table by Madalin Gheorghe

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DESIGN DETAILS
DESIGN NAME:
Primo

PRIMARY FUNCTION:
Coffee Table

INSPIRATION:
The fascination for the tiny wonders of an universe seen through the microscope lens and the mathematical rules that explain the complex and dynamic form of organic cells.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Madalin Gheorghe from Studio SIMPLEXIO has created PRIMO, a series of custom coffee tables that combine generative design principles with flexible computer-aided manufacturing systems. The intricate geometry is derived from a space-partitioning algorithm called VORONOI, which deals with means of matter aggregation at cellular levels in nature. The different parameters constitute a sum of factors from which the coffee table emerges into an infinite number of different iterations and at the same time part of a unified aesthetic.

OPERATION / FLOW / INTERACTION:
Each table is composed of several smaller modules which fit together and are held together with magnets. The modules can function together or separately.

PROJECT DURATION AND LOCATION:
The project started in December 2012 and ended in July 2014

PRODUCTION / REALIZATION TECHNOLOGY:
CNC Laser Cutting on metal sheets which are then folded, welded and epoxy coated. CNC water jet cutting on glass which fits perfectly in a special frame.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The custom tables can reach practically any dimension, in order to best fit the client's needs. Yellow Version: 1600 x 900 x 500 mm Green Version: 400 x 380 x 550 mm Red Version: 1050 x 550 x 380 mm

TAGS:
coffee table, folded table, metal origami, geometry, voronoi

RESEARCH ABSTRACT:
The purpose of the research was to find a way in which a furniture piece can be designed and fabricated so that it can fit any room, dimension or body anatomy. By designing with algorithms, the purpose of designing has shifted from drawing the shape to designing the process that gives birth to that shape. I combined low unit costs of digital fabrication with the flexibility of individual customization to achieve a very similar production cost for two different coffee tables.

CHALLENGE:
To design an algorithm that produces visually attractive products with little effort and which at the same time takes into account constraints like cost or fabrication methodology.

ADDED DATE:
2015-02-27 20:40:28

TEAM MEMBERS (1) :
Madalin Gheorghe

IMAGE CREDITS:
Simplexio for Product Pictures
Alex Melente for Interior Scene

Visit the following page to learn more: http://www.simplexio.ro/
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Simplexio

PROFILE:
Simplexio was born out of an intense admiration for the beauty of patterns created by nature. We achieve timeless furniture design which talks about forms that existed before time with the help of digital fabrication and generative design principles.

NOMINATION DETAILS

Primo Coffee Table by Madalin Gheorghe is a Nominee in Generative, Algorithmic and Parametric Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Primo Coffee Table by Madalin Gheorghe is Winner in Generative, Algorithmic and Parametric Design Category, 2014 - 2015.



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