DESIGN NAME: Washing liquid for fruits & vegetables
PRIMARY FUNCTION: Washing Liquid Container
INSPIRATION: When I meeting with the product and the objective of the project I first drew attention to the eco-friendly composition of the product and its effectiveness. It is these two qualities have helped to create an attractive design, becouse it's important to care about our Earth.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: It was necessary to create a design that forms an image of cleanliness and safety of the product , as well as to form an expert's image of this product's manufacturer. Using safe natural green and pure white creates an image of a natural and safe . This design was develope according result of design audit, customers perseptions survey and image concept of product.
OPERATION / FLOW / INTERACTION: This washing liquid consist of only natural ingredients and it's for washing fruits and vegetables befor eating. It's safe and natural.
PROJECT DURATION AND LOCATION: The project starts in aprin 2014 and finished in may 2014. Designed in St.Petersburg, Russia.
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: PET package with slim lable.
When you need to wash apple, orange, watermelon and other fruits or vegetables, just click spray and distribute the liquid over the surface of the fruits or vegetables. Then simply wipe them with a tissue or rinse with water. All bacteria will be destroyed and you can eat fruits or vegetables.
This product contains only natural ingredients that remove 99.9% of harmful baŃterias.
It's eco product and safe for health.
SPECIFICATIONS / TECHNICAL PROPERTIES: Volume 0,5L, heigh - 300 mm.
This is eco product with natural composition. It's remove 99,9% of harmful bacteria.
Spray located at the top of the bottle.
The packaging is easy to hold in hand and has an unique shape design in this product category.
TAGS: package design stanislav shvechkov brand
RESEARCH ABSTRACT: The design was developed according market analisys. First of all was study package design of competitors. Result of that was to use white and green. After was conducted research of potential buyers. They would like to see natural and safe colores and "west-europe design". So was born this concept.
CHALLENGE: It's was a project which developed according analitycs work: design audit of competitors, focus-group discussions. Final design was evaluate on final focus-group descussions with potential buyers.
ADDED DATE: 2014-09-20 03:10:38
TEAM MEMBERS (1) : Stanislav Shvechkov
IMAGE CREDITS: Stanislav Schvechkov, 2014.
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