GOLDART Jewelry & Diamonds Flagship Store by Alessandro Luciani |
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| DESIGN DETAILS | |||||
| DESIGN NAME: GOLDART Jewelry & Diamonds PRIMARY FUNCTION: Flagship Store INSPIRATION: We studied an innovative design solution based on the concept of matter transformation a sort of Big Bang, symbolized on the ceiling and culminating in the creation of a finished diamond the counter. Due to the luxury and particularly bright 3D environment, together with the great visibility of the products displayed, the customer feels particularly attracted by this atmosphere, in which the central focal point is represented by the diamond-shaped counter. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The uniqueness of the design is represented by the original solution found to symbolize the matter transformation giving birth to the final product (the diamond). The cobweb-like element characterizing the ceiling, gradually splits into the final 8 lines decorating the floor and ideally giving birth to an octagonal diamond the central counter OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: Aprile 2013 in Roma - Italy FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: Matt white-lacquered wood, mirror stainless steel, clear tempered glass, visual magnetic graphics, white glossy finish resin floor SPECIFICATIONS / TECHNICAL PROPERTIES: 60 MQ TAGS: Jewelry & Diamonds, Alessandro Luciani, Goldart RESEARCH ABSTRACT: Considering the type of merchandise sold, namely a medium range of specific products included in the Jewelry category, we studied an innovative design solution based on the concept of matter transformation (a sort of Big Bang), symbolized on the ceiling and culminating in the creation of a finished diamond (the counter). CHALLENGE: Creation of a 3D environment, Connection of all the stainless steel components, High visibility of a great number of products, in full respect of the store design ADDED DATE: 2014-01-18 17:12:17 TEAM MEMBERS (3) : Design: Alessandro Luciani, Engineer: Alessandro Pasquali and IMAGE CREDITS: Richard Cadan, Photography |
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| Visit the following page to learn more: http://www.goldart.it | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: GoldArt PROFILE: GoldArt is a company of Italian jewelers rapidly expanding present in major shopping malls Italian. It produces and sells jewelry and diamonds. Their stores are located in Rome, Turin, Verona, Brescia |
| AWARD DETAILS | |
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Goldart Jewelry & Diamonds Flagship Store by Alessandro Luciani is Winner in Interior Space and Exhibition Design Category, 2013 - 2014.· Press Members: Login or Register to request an exclusive interview with Alessandro Luciani. · Click here to register inorder to view the profile and other works by Alessandro Luciani. |
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