Illusion Website by Adriana de Barros

Home > Winners > #31501


DESIGN DETAILS
DESIGN NAME:
Illusion

PRIMARY FUNCTION:
Website

INSPIRATION:
We wanted to launch a short-publication website focused on art and design, especially dedicated to optical illusions and trick photos. Illusion is inspired by magic tricks and art displayed around the world.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Illusion is an art, design and film website. Featuring the most amazing artistic creations from around the globe. The project was recently redesigned with a fully responsive layout. We follow the motto: less is more, and keep our site design minimalist and functional for viewers.

OPERATION / FLOW / INTERACTION:
The idea was to make a practical website. Although we could make an artistically complex and out-of-this-world site, we prefer to keep things simple so that the articles are a primary focus and readers can find content and navigate with ease. Visual functionality is important to us. We also used colors to divide the site, per titles and also using white background to create a clean and spacious environment. Many websites tend to be cluttered, and we wanted to create a sense of "ahhhh" relief to the reader that this a clean site.

PROJECT DURATION AND LOCATION:
Site Development: July 15th, 2013 to August 20th, 2013.

PRODUCTION / REALIZATION TECHNOLOGY:
The design mockups were done in Photoshop, showing each screen size. There were about 6 dimensions (from 320px, 728px, to 1280px 2500px). It was fully coded with HTML5, CSS3 and Javascript.

SPECIFICATIONS / TECHNICAL PROPERTIES:
It is re-sizable for desktop computers, tablet and smartphones.

TAGS:
art, website, design, responsive, site, illusion

RESEARCH ABSTRACT:
We had the site already up and running, so basically over the course of 6 months reviewed with Clicky counter (heat maps), which sections of the site readers would click on. We kept sections of the site that worked, and what didn't was gradually removed. We checked popular screen sizes. Did surveys with readers to understand what they liked and didn't, and basically upgraded the full site with this redesign. We also simplified a lot, in terms of navigation, adding a load more article button, less ads, etc.

CHALLENGE:
Responsive (re-sizeable) websites are something new, so it presents a challenge when it is a bit unknown to a designer or developer. It required doing research, seeing other site examples. It took a few years to envision some of the changes to the site, and only in the summer did we begin working on the project development. The site was fully re-coded. There were new features added that didn't work well on the first try, and then they were re-coded and re-tested. Design-wise it was more about upgrading/improving the site, then making a completely different look that may confuse readers. Some of the challenges were how to incorporate the advertising banners that were not supposed to be re-sizable for ad standards, yet make the site stretchable and looking good.

ADDED DATE:
2013-11-29 10:10:36

TEAM MEMBERS (2) :
Designer Adriana de Barros and Developer Ron Zvagelsky

IMAGE CREDITS:
Website Design and Development (Scene 360)
Artwork thumbnails (copyright respective artists/owners)

Visit the following page to learn more: http://illusion.scene360.com/
VOTE FOR THIS DESIGN

VOTE FOR THIS ENTRY

CLIENT/STUDIO/BRAND DETAILS
NAME:
Illusion

PROFILE:
Scene 360 magazine launches Illusion in 2008, and it quickly becomes its most successful project with over 40 million visits. The website is dedicated to featuring amazing creations in art, design and film. From realistic tattoos to stunning landscape photos, the selection of posts will often make readers say “WOW!”

NOMINATION DETAILS

Illusion Website by Adriana De Barros is a Nominee in Digital and Broadcasting Media Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Adriana de Barros when results are announced.
AWARD DETAILS

Illusion Website by Adriana De Barros is Winner in Digital and Broadcasting Media Design Category, 2013 - 2014.



· Press Members: Login or Register to request an exclusive interview with Adriana de Barros.

· Click here to register inorder to view the profile and other works by Adriana de Barros.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Comment | Testimonials | View Press-Release | Press Kit | Translations
See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |