Baroniá Pasta Range Global Branding and Packaging Design by PACKLAB

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DESIGN DETAILS
DESIGN NAME:
Baroniá Pasta Range

PRIMARY FUNCTION:
Global Branding and Packaging Design

INSPIRATION:
As one of the largest producers of pasta in the world, Baroniá needs no introduction. On the same token, the market size of this signature Italian classic product is overwhelming. Hence, repositioning the iconic “Heros” product-concept of the company, which was no humble task. The real inspiration was working with such passionate individuals at Baroniá.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
-

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
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FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
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SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
Packaging Design, Brand Design, Italian, Pasta, Food Packaging

RESEARCH ABSTRACT:
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CHALLENGE:
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ADDED DATE:
2013-11-05 01:15:02

TEAM MEMBERS (1) :
PACKLAB team

IMAGE CREDITS:
PACKLAB, 2013.

Visit the following page to learn more: http://www.packdesign.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
PACKLAB

PROFILE:
We are specialists in branded packaging design and we strongly believe in holistic development which we like to call joined-up product thinking. Our approach to packaging design through graphics, structural packaging, NPD and corporate identity creates people centred brand experiences that produce measurable results.

NOMINATION DETAILS

Baroniá Pasta Range Global Branding and Packaging Design by Packlab is a Nominee in Packaging Design Category.

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AWARD DETAILS

Baroniá Pasta Range Global Branding and Packaging Design by Packlab is Winner in Packaging Design Category, 2013 - 2014.



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