Electra deemed as the digital use representative in armature sector combines the technology with design to emphasize the digital age designs. The series, which has been designed with the estimation that all mechanical products would be converted into the digital products in the near future, is consisting of only the casing in contrast with all ordinary armature shapes. The water flowing away among the stones in the prehistoric ages now is offered through a natural form and a technological solution. Electra series that has been designed with the estimation of all products are digital aim to provide the users with a distinctive experience. Electra series, a hightech product, enables you to take the first step towards the limitless content of the digital world. Electra produces sculpture like visual perception in the wet places due to its prestigious appearance. This concept is now turned to an aesthetic object rather than only functionality
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The faucets that does not have separate handle attracts everyone due to its elegance and smart appearance is decisive to be unique in wet area. The touch display buttons of Electra offer the users more ergonomic solution. The movement space and ergonomics are maximized due to the position of control buttons. Eco Mind of the faucets provide user with maximum efficiency in saving. So it adds value to the next generations by emphasizing the conscious of a sustainable future.
OPERATION / FLOW / INTERACTION:
Represents digital era in armature sector. Contributes in the development of the company and industry while offering the digital solution instead of mechanical solution in design. This thought, for users designed new user form. The touch display setting buttons of Electra offer the users more ergonomic solution. Water flows away with min. flow rate and temperature due to Eco mind mode thus it is the opportunity for the next generation for a sustainable life.
PROJECT DURATION AND LOCATION:
The project started in November 2011 in Turkey & Switzerland and we are working partnership with two different company. Products samples were exhibited in Unicera in 2012 and won design turkey 2012 good design award.
FITS BEST INTO CATEGORY:
Building Materials, Construction Components, Structures & Systems Design
PRODUCTION / REALIZATION TECHNOLOGY:
Electronic touch display used in design reduce the number of components compared to standard armature. The water is carried away to the output end through a hose so it reduces the number of procedure on the body. It creates the production flexibility. To prevent the contact of display cables with water, a different coring technique is used. It makes the casting comfortable. Body process is a leading method in terms of using our benches different and more productive.
SPECIFICATIONS / TECHNICAL PROPERTIES:
Basin mixer: Width 69 mm x Depth 170 mm x Height 140 mm
Built-in Basin mixer: Width 240 mm x Depth 210 mm x Height 80 mm
Shower system touch panel: Width 140 mm Heigth 180 mm
Digital era in armature sector, Consists of only body, Eco mind mode, Ergonomics, Functionality, Diamond luminance, Smart, Flexibility, Technological solution
We saw that personalizing & digitalizing is rising in consumer groups when we watch the trends. It is observed that new generation perceives digi world easier.Our purpose is to develope new digital serie for new generation instead of our loyal customers. Data transfers between solution partner & us shaped the design. It was new step for our facility which produces only mechanic devices. Product interface designed with universal icons. With results of studies with focus group, final product formed.
Our researchs directed us to a new innovative form which carries marks from past. Because we know that we have to familiarize our users to new technology instead of a sudden change. Because people hesitate when water meets electricity. Thats why we used two differend touch panels in design and prototypes sent to both customers and marketing experts.Feedbacks showed the most aesthetic and and ergonomic design for final production.
TEAM MEMBERS (6) :
Seda KILIMCIGOLDELIOGLU, Ismail CETINKAYA, Mustafa KARAKULAK, Orhun EVCIMEN, Mustafa BICER and
E.c.a Design Team, 2012.