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| DESIGN DETAILS |
DESIGN NAME:
Meet the Chef Calendar
PRIMARY FUNCTION:
Calendar
INSPIRATION:
How a corporate calendar can bring more business to Thailand's local restaurants in upcountry?
To promote local restaurants in upcountry to public nationwide that will sustain individual entrepreneurs.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Create more engagement with the calendar using QR Code as to see the ‘Secret Recipe’ video clips of signature dishes of 12 Thailand’s local restaurants. The clips will be uploaded to Social Network sites for easy sharing. More views help restaurants are better known and may lead to more sales. As a result, local individual entrepreneurs can stand on their own, running their chosen business, not having to leave their hometown.
OPERATION / FLOW / INTERACTION:
When you see the QR Code on each month, just use the QR Code Reader app to scan and see the reults.
PROJECT DURATION AND LOCATION:
The project started in August 2012 and finished in November 2012 in Bangkok, Thailand.
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PRODUCTION / REALIZATION TECHNOLOGY:
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SPECIFICATIONS / TECHNICAL PROPERTIES:
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TAGS:
qr code, quick response code, interactive, calendar
RESEARCH ABSTRACT:
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CHALLENGE:
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ADDED DATE:
2012-09-27 22:08:16
TEAM MEMBERS (2) :
Namtip Prasitsakulchai and Chaiwat Topitumatukhun
IMAGE CREDITS:
Krungsri Auto, 2012.
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| Visit the following page to learn more: http://www.krungsriauto.com |
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| CLIENT/STUDIO/BRAND DETAILS |
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NAME:
Krungsri Auto
PROFILE:
Krungsri Auto, through the New Experience in products and services, provides total automotive finance solutions to Thai customers over the past 2 decades.
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