National Bank of Greece's i-bank Digital Gateway by Allen International |
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| DESIGN DETAILS | |||||
| DESIGN NAME: National Bank of Greece's i-bank PRIMARY FUNCTION: Digital Gateway INSPIRATION: It is a way to upgrade customer perceptions of the overall brand image of NBG, as i-bank creates associations with concepts such as 'innovation UNIQUE PROPERTIES / PROJECT DESCRIPTION: Concept store that houses and provides guidance on it's online, mobile and telephone banking offers. There is no counter - instead customers use in-store computers to complete daily banking transactions eg. setting up orders and viewing statements, with the support of the store's four-person team. The NBG app is available on iPads and iPhones at the central 'Great Ideas' stands, private booths can be used for internet and phone banking, and touch screens within the Interactive Zone enable visitors to access banking services, and play games such as Sudoku and Connect4. A free club card gives NBG members access to bonus schemes, discounts from partner businesses and invitations to seminars held at the store. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: - FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: - SPECIFICATIONS / TECHNICAL PROPERTIES: - TAGS: - RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2012-02-17 07:19:55 TEAM MEMBERS (1) : IMAGE CREDITS: Allen International, 2011. |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: allen international PROFILE: Founded in 1992 by Michael Allen, Managing Director and Chairman, allen international is a strategic design consultancy focused on financial services. Our vision is to be world leaders in financial services for strategic branding and retail design. Our mission is to create cost-efficient design solutions based on robust strategies which result in increased profitability for our clients. allen international has assembled a highly-skilled team led by creative, strategic and design directors with specialised industry knowledge. Each director is supported by a team of highly creative and energetic designers, skilled in the disciplines of Interior Design, Architecture, 3D Modelling, Branding, Graphic Design, Digital Communications, Space Planning, Visual Merchandising, Furniture and Fixture Design. |
| AWARD DETAILS | |
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National Bank of Greece's I-Bank Digital Gateway by Allen International is Winner in Interior Space and Exhibition Design Category, 2011 - 2012.· Press Members: Login or Register to request an exclusive interview with Allen International. · Click here to register inorder to view the profile and other works by Allen International. |
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