DESIGN NAME: TOMO branding & interface design
PRIMARY FUNCTION: Interface System For Future Car
INSPIRATION: tamagochi, what i want in 10years
UNIQUE PROPERTIES / PROJECT DESCRIPTION: TOMO is a friend and full-time passenger. I designed the branding concept for the TOMO interface system, a project sponsored by Toyota and Fujutsu Sen. Each letter in the TOMO logo is derived from the iconic Toyota logo, and in combination, the letters reform the original Toyota logo, subtly preserving Toyota's brand equity.The name is an abbreviation of the iconic Tomoguchi virtual pets of the 1990's. Now, TOMO is grown up and has evolved into a fully interactive, intuitive vehicle interface system. TOMO is the interface of the future, and we're developing a product that can be implemented by 2020.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: 14 weeks of duration
art center college of design sponsor project
FITS BEST INTO CATEGORY: Interface, Interaction and User Experience Design
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PRODUCTION / REALIZATION TECHNOLOGY: -
SPECIFICATIONS / TECHNICAL PROPERTIES: -
TAGS: companionship, safety, assistance, entertainment, be social while driving
RESEARCH ABSTRACT: -
CHALLENGE: -
ADDED DATE: 2011-09-05 18:26:20
TEAM MEMBERS (1) : Lawrence Yang, Jung Yoon shin
IMAGE CREDITS: Eunice Young Tak, 2011.
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