Pattern Reborn Cultural And Creative Design by Gang Chen, Chao Yang and Xiaolin Fan |
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| DESIGN NAME: Pattern Reborn PRIMARY FUNCTION: Cultural And Creative Design INSPIRATION: This is a series of designs that integrates various traditional Chinese arts and crafts patterns into unique poster visuals. The project aims to blend the distinctive characteristics of Chinese craftsmanship with contemporary design elements, creating a fusion that highlights the beauty of cultural heritage in a modern visual context. Inspired by motifs from traditional clothing and ceramics, the design undergoes deconstruction and transformation, reflecting both historical depth and contemporary aesthetics. UNIQUE PROPERTIES / PROJECT DESCRIPTION: This is a design for a cultural and creative product, which was created in collaboration with Hangzhou Arts and Crafts Museum, incorporating traditional patterns and symbols of handicrafts. This design project revitalizes traditional Chinese arts and crafts, allowing people to rediscover the modern charm of Chinese traditional arts and crafts. By extracting traditional patterns from clothing and ceramics, deconstructing and transforming them through modern design, endowing them with contemporary OPERATION / FLOW / INTERACTION: The design process starts with extracting traditional patterns from Chinese clothing and ceramics. These motifs are deconstructed and reinterpreted using modern design techniques to balance cultural authenticity and contemporary aesthetics. The reimagined designs are applied to products like textiles and ceramics, ensuring both functionality and visual appeal in modern life. PROJECT DURATION AND LOCATION: The project started in Hangzhou in March 2023 and was completed in December 2024. The final products were exhibited at the Hangzhou Arts and Crafts Museum, showcasing the successful fusion of traditional Chinese craftsmanship with contemporary design. |
PRODUCTION / REALIZATION TECHNOLOGY: The production combines traditional craftsmanship with modern techniques. Patterns are digitally processed for precision, then applied to materials like textiles and ceramics. Techniques include digital printing, laser engraving, and high-temperature ceramic firing. This ensures durability, vibrant colors, and seamless integration of traditional motifs into contemporary products. SPECIFICATIONS / TECHNICAL PROPERTIES: The visual elements are designed for flexible application across various events and activities. They adapt to different sizes and contexts without being constrained by fixed dimensions, enhancing the versatility and creative freedom of the design. TAGS: Traditional Crafts, Cultural Innovation, Modern Design, Pattern Redesign, Chinese Heritage, Textile Art, Ceramic Design, Cultural Fusion RESEARCH ABSTRACT: This project, in collaboration with the Hangzhou Arts and Crafts Museum, explores how to revitalize traditional Chinese patterns through modern design. By studying motifs from traditional clothing and ceramics, the project aims to preserve cultural heritage while enhancing contemporary relevance. Through deconstruction and transformation, the designs integrate seamlessly into modern cultural products. CHALLENGE: The main challenge of this project was to maintain the authenticity of traditional patterns while ensuring they fit into modern design aesthetics. Balancing cultural preservation with contemporary relevance required extensive research into traditional motifs and materials.Another challenge was the technical adaptation of traditional designs to modern production processes. Ensuring color accuracy, material compatibility, and design scalability across different products demanded continuous experimentation and refinement. Overcoming these challenges resulted in products that are both culturally meaningful and visually appealing. ADDED DATE: 2025-02-08 03:07:27 TEAM MEMBERS (1) : Designer: Gang Chen, Designer: Xiaolin Fan, Designer: Chao Yang, Designer: Yi Huang, Designer: Ang Lv, Designer: Rui Deng, Designer: Zilong Chen, Designer: Weilong Liu, Designer: Jiayuan Gu, Designer: Hongjin Xiang, Designer: Jiwei Fang, Designer: Yuanxi Guo, Designer: Ziyi Jin, Designer: Yutin Mao, Designer: Lin Ye, Designer: Yiqun Zhang and Designer: Yilin Wang IMAGE CREDITS: Image #1: Gang Chen,Xiaolin Fan,Chao Yang, Yi Huang,Ang Lv, Image #2: Rui Deng, Zilong Chen, Weilong Liu,Jiayuan Gu, Image #3: Hongjin Xiang, Jiwei Fang,Yuanxi Guo, Ziyi Jin, Image #4:Yutin Mao,Lin Ye, Image #5:Yiqun Zhang,Yilin Wang |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Hangzhou Arts and Crafts Museum PROFILE: Hangzhou Arts and Crafts Museum, a national first-class museum, is a museum with arts and crafts themes funded by the Hangzhou Municipal People's Government. It is located in the Qiaoxi Historical and Cultural District of Gongchenqiao, Hangzhou City, Zhejiang Province. It starts from the south of the Knife, Scissors, Sword and Umbrella Museum in the north, Dengyun Road in the south, Xiaohe Road in the west, and faces the Beijing-Hangzhou Grand Canal in the east. The museum building was transformed from the old factory building of the former Hangzhou Honglei Silk Factory, with a total construction area of 18,930 square meters and a building area of 5,149 square meters. As of the end of 2022, the museum has 7,581 pieces/sets of collections, 565 pieces/sets of precious cultural relics, and a total annual visitor number of 572,477 people. In December 2020, the China Museum Association decided to agree that the Hangzhou Arts and Crafts Museum was a national first-class museum. |
| AWARD DETAILS | |
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Pattern Reborn Cultural and Creative Design by Gang Chen, Chao Yang and Xiaolin Fan is Winner in Cultural Heritage and Culture Industry Design Category, 2024 - 2025.· Read the interview with designer Gang Chen, Chao Yang and Xiaolin Fan for design Pattern Reborn here.· Press Members: Login or Register to request an exclusive interview with Gang Chen, Chao Yang and Xiaolin Fan. · Click here to register inorder to view the profile and other works by Gang Chen, Chao Yang and Xiaolin Fan. |
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