New Fashion of Chinese Elements Poster by Chen Gang |
Home > Winners > #167204 |
 |
|
||||
| DESIGN DETAILS | |||||
| DESIGN NAME: New Fashion of Chinese Elements PRIMARY FUNCTION: Poster INSPIRATION: The project extracts traditional patterns of clothing, silk and ceramics, deconstructs and transforms them into modern patterns, and gives new vitality to traditional Chinese arts and crafts. Traditional patterns contain auspicious meanings and convey blessings for a better life. Through modern design techniques, these elements are given a contemporary charm and integrated into modern life, re-displaying the unique charm of traditional Chinese arts and crafts. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The project extracts traditional patterns from clothing, silk, ceramics, etc., deconstructs and transforms them into modern patterns, giving new vitality to traditional Chinese arts and crafts. Traditional patterns carry auspicious meanings and convey people's blessings for a better life. Through modern design techniques, these elements are revitalized with contemporary charm and integrated into modern life, re-displaying the unique charm of traditional Chinese arts and crafts. OPERATION / FLOW / INTERACTION: This design project allows people to experience traditional Chinese craftsmanship in a more intuitive way through the modern transformation of traditional patterns. Users can feel the combination of traditional and modern elements by touching or viewing the design details on the product. PROJECT DURATION AND LOCATION: The project will be jointly initiated by Hangzhou Arts and Crafts Museum and Communication University of Zhejiang in July 2024 and completed in August 2024. Director：Chen Gang, Fan Xiaolin, Huang Yi, Yang Chao, Lv Ang, Deng Rui, Design：Chen Zilong, Liu Weilong, Gu Jiayuan, Xiang Hongjin, Fang Jiwei, Guo Yuanxi, Jin Ziyi, Mao Yutin, Ye Lin, Zhang Yiqun |
PRODUCTION / REALIZATION TECHNOLOGY: This project combines traditional crafts with modern technology, and realizes the modern transformation of traditional patterns through digital design and computer-aided manufacturing. In terms of material selection, high-quality silk and environmentally friendly natural fibers are used, combining traditional crafts with mechanized production to ensure the exquisiteness of design details and the consistency of mass production. SPECIFICATIONS / TECHNICAL PROPERTIES: 700mm*1000mm TAGS: Traditional arts and crafts, modern design adaptation, cultural heritage, traditional motifs RESEARCH ABSTRACT: This study aims to explore how to combine traditional Chinese arts and crafts with modern design to enhance their application and value in contemporary society. The research methods include literature analysis, traditional pattern extraction and modern design transformation, and visual creation using design software (such as Illustrator and Photoshop). Participants include designers and cultural experts. The results show that the combination of traditional and modern elements can not only preserve cultural heritage, but also enhance the market appeal of products. CHALLENGE: The most challenging part of this design project is how to preserve the essence of traditional culture while effectively transforming it into a design that meets modern aesthetic and functional requirements. The modern transformation of traditional patterns not only requires a balance between cultural heritage and innovative design, but also faces practical issues such as technology, production process and copyright. ADDED DATE: 2025-01-13 23:32:11 TEAM MEMBERS (1) : IMAGE CREDITS: Image #1 : Designer Gang Chen & Xiaolin Fan & Chao Yang Image #2 : Designer Ang Lv & Yi Huang & Rui Deng Image #3 : Designer Zilong Chen & Weilong Liu & Jiayuan Gu Image #4 : Designer Hongjin Xiang & Jiwei Fang & Yuanxi Guo Image #5 : Designer Ziyi Jin & Yutin Mao & Lin Ye &Yiqun Zhang PATENTS/COPYRIGHTS: Hangzhou Arts and Crafts Museum, 2024 |
||||
| CLIENT/STUDIO/BRAND DETAILS | |
 |
NAME: Hangzhou Arts and Crafts Museum PROFILE: Hangzhou Arts and Crafts Museum, a national first-class museum, is a museum with arts and crafts themes funded by the Hangzhou Municipal People's Government. It is located in the Qiaoxi Historical and Cultural District of Gongchenqiao, Hangzhou City, Zhejiang Province. It starts from the south of the Knife, Scissors, Sword and Umbrella Museum in the north, Dengyun Road in the south, Xiaohe Road in the west, and faces the Beijing-Hangzhou Grand Canal in the east. The museum building was transformed from the old factory building of the former Hangzhou Honglei Silk Factory, with a total construction area of 18,930 square meters and a building area of 5,149 square meters. As of the end of 2022, the museum has 7,581 pieces/sets of collections, 565 pieces/sets of precious cultural relics, and a total annual visitor number of 572,477 people. In December 2020, the China Museum Association decided to agree that the Hangzhou Arts and Crafts Museum was a national first-class museum. |
| AWARD DETAILS | |
 |
New Fashion of Chinese Elements Poster by Chen Gang is Winner in Cultural Heritage and Culture Industry Design Category, 2024 - 2025.· Read the interview with designer Chen Gang for design New Fashion of Chinese Elements here.· Press Members: Login or Register to request an exclusive interview with Chen Gang. · Click here to register inorder to view the profile and other works by Chen Gang. |
| SOCIAL |
| + Add to Likes / Favorites | Send to My Email | Comment | Testimonials | View Press-Release | Press Kit |
Did you like Chen Gang's Cultural Heritage Design?
You will most likely enjoy other award winning cultural heritage design as well.
Click here to view more Award Winning Cultural Heritage Design.
  |
 |
