Solid Order Jewelry Packaging by Yawen Jiang - A Design Studio |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Solid Order PRIMARY FUNCTION: Jewelry Packaging INSPIRATION: The design draws core inspiration from the brand's signature elements, which are the square and circle. The challenge was to blend these forms in a way that is both aesthetically pleasing and memorable. Influenced by minimalist aesthetics, the designer finds inspiration from photographer Hiroshi Sugimoto's work. The mastery of texture and space creates a sense of mysterious beauty that is truly captivating. This led to a design that captures the essence of contemporary art with a hint of mystery. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Solid Order is a young fine jewelry brand from China with a neutral aesthetic inspired by geometric shapes and architectural structures. The brand's visual language focuses on squares and circles, which inspired a packaging design resembling installation art. This box reimagines luxury jewelry packaging by blending form and function, making the packaging an integral part of the product experience. It is designed to be kept and repurposed even after the jewelry is removed, adding lasting value. OPERATION / FLOW / INTERACTION: By opening the paper outer layer, you reveal the acrylic "art piece" inside. The dividing line clearly indicates where and how to open it. Strong magnets embedded in the top and bottom halves ensure a secure closure, while the satisfying magnetic pull adds a sense of ceremony and tactile pleasure each time the box is opened or closed, creating a playful interaction. Additionally, once the velvet ring holder is removed, the hollow semi-circular space transforms into a storage box, adding a functional afterlife to the packaging. PROJECT DURATION AND LOCATION: October 2023 to February 2024 FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: The outer packaging is made from a textured specialty paper with a literary charm, setting the tone for the experience. The main body is crafted from semi-transparent frosted acrylic with a smooth, uninterrupted surface. The velvet insert holder designed for rings can be easily swapped out for holders tailored to necklaces or earrings, making this box adaptable across the entire product line with just a simple component change. SPECIFICATIONS / TECHNICAL PROPERTIES: Width 95mm x Depth 95mm x Height 95mm TAGS: jewelry, acrylic, magnetic, transparent, box RESEARCH ABSTRACT: - CHALLENGE: The interaction details of the packaging were the most challenging part of the design process. This included smoothly removing the acrylic box from the paper outer layer, designing the opening mechanism, and arranging the jewelry to ensure stability and an appealing display. Each detail was refined through close collaboration with clients and suppliers, with multiple adjustments and prototypes, to achieve the final result. ADDED DATE: 2024-11-08 04:37:41 TEAM MEMBERS (2) : Yawen Jiang and Cheng Zhang IMAGE CREDITS: Image #1-5: Photographer Cheng Zhang, 2024. Video Credits: Cheng Zhang, 2024. |
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| Visit the following page to learn more: https://shorturl.at/i4YhY | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Ads PROFILE: A Design Studio (Ads), founded in Beijing, China, operates with a clear vision: to create designs that are accessible to all yet distinct in their uniqueness. The name A Design Studio reflects the team’s commitment to delivering A-class design quality. Additionally, the initials “Ads” serve as a nod to the company’s expertise in advertising, reinforcing its dual focus as both a design and advertising agency. The studio is dedicated to producing work that effectively communicates its clients' messages while standing out in a crowded marketplace. |
| AWARD DETAILS | |
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Solid Order Jewelry Packaging by Yawen Jiang-a Design Studio is Winner in Packaging Design Category, 2024 - 2025.· Read the interview with designer Yawen Jiang - A Design Studio for design Solid Order here.· Press Members: Login or Register to request an exclusive interview with Yawen Jiang - A Design Studio. · Click here to view the profile and other works by Yawen Jiang - A Design Studio. |
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