Zina Garment Rack by Yu Ren |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Zina PRIMARY FUNCTION: Garment Rack INSPIRATION: In the post - pandemic era, the economic downturn has led to consumer downgrading, and there is an increasing preference for economically practical staple products. In the product categories of clothes racks and simple wardrobes, we are exploring ways to incorporate appealing IP elements into basic products, so as to provide users with a unique and enjoyable differentiated experience. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The Zina series incorporates cost - effective IP elements into popular contemporary styles, presenting a unique and extensible product line. Moreover, it can function as hooks for additional functionality. Its vivid color selection brings a bit of brightness to dull home environments. OPERATION / FLOW / INTERACTION: You can place the wall - leaning clothes rack either in the bedroom or in the hallway. By leaning it against the wall, you can use the upper part for hanging clothes and the lower part for storing shoes. The simple wardrobe is designed to be used for both stacking and hanging clothes. There are hooks on it which are convenient for hanging bags. The mobile clothes rack, in addition to being used for hanging clothes, can also be paired with fabric bags for storing small items. PROJECT DURATION AND LOCATION: The project started in Zhengzhou and Shenzhen in March 2024 and was completed in Zhengzhou in September 2024. FITS BEST INTO CATEGORY: Furniture Design |
PRODUCTION / REALIZATION TECHNOLOGY: The Zina simple wardrobe showcases a frame that is carefully constructed from metal round tubes and panels. What makes it more distinctive is that it is complemented by spherical decorative elements, which are made of molded plastic. These small yet eye - catching decorative parts add a unique charm to the overall design of the wardrobe. As for the clothes rack, it is paired with swivel casters, which provide great convenience for moving the rack around as needed. Additionally, it comes with Oxford cloth bags. These bags are not only practical but also enhance the functionality of the clothes rack, allowing users to store various items neatly and conveniently. SPECIFICATIONS / TECHNICAL PROPERTIES: Width 390 mm x Depth 900 mm x Height 1500 mm Width 500 mm x Depth 900 mm x Height 700 mm Width 500 mm x Depth 900 mm x Height 1750 mm Width 960 mm x Depth 447 mm x Height 1750 mm Width 778 mm x Depth 338 mm x Height 1750 mm Width 1097 mm x Depth 338 mm x Height 1750 mm Width 1636 mm x Depth 338 mm x Height 1750 mm Width 1357 mm x Depth 338 mm x Height 1357 mm TAGS: Basic, Fun, Clothing Storage, Wardrobe, Clothes Rack RESEARCH ABSTRACT: Influenced by the economic downturn, consumers are downgrading their spending habits and seeking essential lifestyle products that offer both high cost-effectiveness and novelty. The Zina Series explores adding interesting intellectual property (IP) elements to the basic products, providing users with a unique and enjoyable experience. CHALLENGE: The biggest challenge in the implementation and research process was to incorporate a single IP element across the entire series, making it both clever and cost-effective. ADDED DATE: 2024-09-25 06:55:52 TEAM MEMBERS (3) : Designer:Lan Wang, Designer: Yating Pang and Designer:Youjin Song IMAGE CREDITS: Yu Ren, 2024. PATENTS/COPYRIGHTS: Patent No: 015066007-0003 Patent No: 015066007-0004 Patent No:015066007-0005 |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Ziel Home Furnishing Technology Co., Ltd. PROFILE: Ziel Home Furnishing Technology Co., Ltd., was founded in 2007, is a dynamic cross-border e-commerce enterprises. The company is headquartered in Zhengzhou, Greentown, Germany, Ruhr District, Ramshad, Los Angeles, California, Japan, Osaka set up branches, forming "1 3" international architecture system, specializing in furniture home, pet outdoor products research and development and sales. Has the "SONGMICS","VASAGLE","FEANDREA" three major brands. |
| AWARD DETAILS | |
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Zina Garment Rack by Yu Ren is Winner in Furniture Design Category, 2024 - 2025.· Read the interview with designer Yu Ren for design Zina here.· Press Members: Login or Register to request an exclusive interview with Yu Ren. · Click here to register inorder to view the profile and other works by Yu Ren. |
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