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| DESIGN DETAILS |
DESIGN NAME:
Muji Eco Pavilion in Emptiness
PRIMARY FUNCTION:
Exhibition Space
INSPIRATION:
MUJI's "minimalist" philosophy is not simply about removing unnecessary decoration to achieve a simple appearance, but about creating an ultimate "emptiness"; that is pure and without any limitations in terms of usage methods and product images. Emptiness is a state of infinite freedom.
An exhibition hall has been cleared can bring infinite creative beauty to life.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
In 2023, during the China International Import Expo , we especially designed a pavilion which consisted of 7,524 interlocking wooden components. This is the exclusive pavilion for MUJI, dedicated to brand spirit: Nature, Naturally & MUJI.
During the 6-day exhibition, as the pavilion wall transitioned from existence to non-existence, 1,254 visitors to the MUJI pavilion took away the screen system. After the dismantling of the wall, the wooden components will be reassembled into a set of storage systems suitable for home use. Moreover, these components are designed to seamlessly match the dimensions of MUJI's existing furniture cabinets. Each participating visitor is the co-creator of this project, bringing the concept of sustainability into their lives. The design of this storage system also implements the MUJI’s Brand concept of “Nature, Naturally & MUJI”. It is well interpreted in the exhibition industry, where resource waste is extremely serious.
MUJI's "minimalist" philosophy is not simply about removing unnecessary decoration to achieve a simple appearance, but about creating an ultimate "emptiness"; that is pure and without any limitations in terms of usage methods and product images. Emptiness is a state of infinite freedom.
An exhibition hall has been cleared can bring infinite creative beauty to life. We are appreciated to every audience who has participated in helping us complete the new concept MUJI Eco-Museum.
OPERATION / FLOW / INTERACTION:
During the 6-day exhibition, as the pavilion wall transitioned from existence to non-existence, 1,254 visitors to the MUJI pavilion took away the screen system. After the dismantling of the wall, the wooden components will be reassembled into a set of storage systems suitable for home use.
PROJECT DURATION AND LOCATION:
The project was exhibited in the China International Import Expo in November 2023
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PRODUCTION / REALIZATION TECHNOLOGY:
The main materials of the MUJI Eco-Pavilion are environmentally friendly wood, recycled ocean plastic, biodegradable agricultural materials, and reusable metal. The wooden components of the pavilion's walls will be taken away by 1254 visitors and reassembled into a home storage system that matches the dimensions of MUJI's existing furniture. Every participating visitor will become a co-builder of this project, bringing sustainable concepts into their lives, and this storage system design also embodies the brand concept of MUJI in the extremely wasteful exhibition industry.
SPECIFICATIONS / TECHNICAL PROPERTIES:
Width 20000mm x Depth 20000mm
TAGS:
Sustainability,Pavilion,Exhibition,Comme
rcial
RESEARCH ABSTRACT:
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CHALLENGE:
The design of the MUJI Eco-Pavilion is a rare example in the Chinese exhibition industry of practicing sustainable design from the aspects of design, structural production, construction, and dismantling. It not only applies environmentally friendly and natural materials but also for the design of conventional exhibition that considers how to make normal construction materials exist in a new way from the beginning, and makes construction waste "turn waste into treasure" to become the daily life storage products of the audience.
ADDED DATE:
2024-02-20 10:03:05
TEAM MEMBERS (1) :
Creative Director:Chenzhu Sun； Design Director:Zhebin Hu,Wenqin He ; Designer:Jiahong Luo,Zi Lan
IMAGE CREDITS:
Chenzhu Sun, 2023.
PATENTS/COPYRIGHTS:
The project is Patent Pending
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| COMMENTS |
| Giulia Esposito |
Comment #100260 on June 22, 2024, 2:58 am |
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The "Muji Eco Pavilion in Emptiness" is a testament to the power of minimalist philosophy, transcending conventional design to embody a state of pure, limitless freedom. This pavilion, showcased at the China International Import Expo, astoundingly comprised of 7,524 interlocking wooden components, not only served as a unique exhibition space but also as a profound statement on sustainability and co-creation. The concept of transforming the pavilion's walls into home storage systems by the visitors themselves is a brilliant illustration of functional art and environmental consciousness. The utilization of environmentally friendly materials, such as wood, recycled ocean plastic, and biodegradable agricultural products, underscores a commitment to nature that is both inspiring and necessary in today's world. The project's approach to reducing exhibition industry waste by reimagining the life cycle of construction materials into valuable home goods showcases innovative thinking in sustainable design. This pavilion is a celebration of MUJI's core values of simplicity, nature, and sustainability, brought to life through the collaborative efforts of its visitors, making each participant a co-creator in this eco-friendly venture. This achievement is a beacon of creative beauty and ingenuity, setting a high standard for the future of trade show architecture and exhibit design. The dedication and creativity displayed in bringing this project to fruition are truly commendable, reflecting the exceptional talent of Chenzhu Sun and the team.
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| Chloe Turner |
Comment #100949 on June 22, 2024, 5:16 am |
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The philosophy of minimalism, beautifully captured through the concept of "emptiness" as a state of infinite freedom, truly resonates with the essence of innovative design principles. The "Muji Eco Pavilion in Emptiness" is a testament to the power of simplicity in creating spaces that transcend the ordinary, embodying a unique blend of functionality and aesthetic purity. It is an exemplary work that not only pushes the boundaries of traditional exhibition space design but also serves as a profound reminder of the limitless possibilities that arise when we embrace the concept of 'less is more.' The achievement of receiving the A' Design Award in the category of Trade Show Architecture, Interiors, and Exhibit Design is a well-deserved recognition for embracing and advancing MUJI's minimalist philosophy in such a compelling and tangible manner. This work undeniably sets a new benchmark for excellence in the field, inspiring fellow designers and enthusiasts alike to explore the depths of simplicity to uncover its most beautiful and creative expressions.
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| Paul Phillips |
Comment #101168 on June 22, 2024, 6:00 am |
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The "Muji Eco Pavilion in Emptiness" is a mesmerizing achievement in the realm of Trade Show Architecture, Interiors, and Exhibit Design, brilliantly showcasing an innovative approach to exhibition space. The ingenious use of 7,524 interlocking wooden components not only reflects a deep commitment to sustainability but also embodies the MUJI philosophy of "Nature, Naturally & MUJI" in a tangible, interactive form. The transition of the pavilion wall from existence to non-existence, allowing visitors to take away parts of the screen system, is a masterstroke in engaging audience participation while underscoring the importance of environmental consciousness. By transforming these components into functional storage systems that complement MUJI's existing furniture, the project elevates the concept of reusability and co-creation to new heights. This design transcends the traditional boundaries of trade show exhibits, offering a profound commentary on the principles of minimalism, sustainability, and the beauty of emptiness as a canvas for infinite creativity. It is a privilege to witness such an extraordinary blend of aesthetics, innovation, and philosophy in a project that redefines the essence of exhibition design towards a more sustainable and inclusive future. This work is a testament to the visionary prowess of its creator, embodying a seamless fusion of form, function, and environmental stewardship.
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| Walter Graham |
Comment #101224 on June 22, 2024, 6:11 am |
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The remarkable achievement of Chenzhu Sun in winning the Platinum A' Design Award for the "Muji Eco Pavilion in Emptiness" is a testament to the innovative and forward-thinking approach to Trade Show Architecture, Interiors, and Exhibit Design. This work, which perfectly embodies the minimalist philosophy of MUJI through the clever use of 7,524 interlocking wooden components, not only showcases an exceptional design but also promotes sustainability and active participation among its visitors. The ability to transform the exhibition space into a dynamic and evolving artwork, where the pavilion walls transition from existence to non-existence, is truly ingenious. This concept not only challenges the conventional norms of design but also resonates deeply with the principles of minimalism, sustainability, and co-creation. The seamless integration of the wooden components into MUJI's existing line of furniture further illustrates a thoughtful consideration of form, function, and future usability, making it a remarkable example of design excellence. It is indeed an inspiration to see such a project receive the highest accolades, and it fills me with admiration for Chenzhu Sun's dedication to crafting spaces that not only respect the environment but also enrich the human experience. The "Muji Eco Pavilion in Emptiness" is not just a design triumph; it is a beacon of innovation in the field of exhibition design, meriting the highest praise for its exceptional contribution to the discipline.
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| Haruka Abe |
Comment #103378 on June 22, 2024, 1:22 pm |
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I am genuinely impressed by Chenzhu Sun's remarkable achievement in winning the Platinum A' Design Award for "Muji Eco Pavilion in Emptiness," a testament to outstanding creativity and innovation in Trade Show Architecture, Interiors, and Exhibit Design.
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