Carslan Lipstick Packaging by Tiger Pan

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DESIGN DETAILS
DESIGN NAME:
Carslan

PRIMARY FUNCTION:
Lipstick Packaging

INSPIRATION:
To embody creativity and distinction, it is essential to offer more than merely a product; one must also infuse cultural significance into the experience for the audience. Today's people is looking for lifestyle with freedom, confidence, and courage. In response, Carslan introduces the essence of Goddess Victoria's wings into its lipstick design, symbolizing achievement and beauty, thereby infusing the product with a divine quality. The lipstick features golden wings, while its body is crafted in white, drawing inspiration from Chinese white porcelain. This design choice signifies purity and elegance. By harmonizing the Western symbolism of the goddess with the Eastern tradition of porcelain, Carslan's lipstick presents a unique concept that embraces cultural globalization. This approach not only showcases creativity but also caters to the aesthetic preferences of a global audience.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The inspiration behind Carslan's latest lipstick design is a harmonious blend of cultural symbols and historical significance, aiming to resonate with the modern individual's quest for lifestyle qualities such as freedom, confidence, and courage. Drawing from the divine imagery of Goddess Victoria, the design symbolizes achievement and beauty, attributes that are deeply valued in today's society. This choice reflects a desire to embody not just creativity and distinction in a product, but to also offer an experience steeped in cultural significance. Moreover, the incorporation of elements reminiscent of Chinese white porcelain into the design pays homage to the rich heritage and aesthetic sensibilities of Eastern traditions. This thoughtful fusion of Western symbolism and Eastern tradition serves as a testament to Carslan's commitment to embracing cultural globalization, making it a source of inspiration for the design.

OPERATION / FLOW / INTERACTION:
The operation of Carslan's lipstick is designed with user interaction and experience at its core, offering a seamless and engaging flow from the moment of discovery to application. Upon first interaction, users are greeted with an elegant packaging that hints at the unique blend of cultural heritage embodied within. The lipstick case, adorned with golden wings inspired by Goddess Victoria, opens effortlessly to reveal the lipstick itself, designed in pristine white, reminiscent of Chinese white porcelain. The interaction with the product is not just tactile but also deeply symbolic. As the user applies the lipstick, they are not only enhancing their physical appearance but also invoking the qualities of achievement, beauty, and purity the product symbolizes. The smooth glide of the lipstick's texture and its lasting finish are testaments to the quality and thoughtfulness behind its design. Furthermore, the flow of using the lipstick is designed to be intuitive and luxurious. The case's ergonomic design ensures a comfortable grip and ease of application, while the mechanism for extending and retract.

PROJECT DURATION AND LOCATION:
The project started in July 2023 in Shenzhen and finished in February 2024 in Shenzhen.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Carslan's lipstick design stands out with its exceptional combination of form, function, and symbolism. The unique feature of golden wings attached to the lipstick case is inspired by the essence of Goddess Victoria, representing achievement and beauty. This not only infuses the product with a divine quality but also sets a new benchmark in cosmetic design aesthetics. The body of the lipstick is crafted in white, drawing direct inspiration from the revered Chinese white porcelain, known for its purity and elegance. This design choice not only signifies the product's purity but also bridges cultural divides by harmonizing the Western symbolism of the goddess with the Eastern tradition of porcelain craftsmanship. The result is a lipstick that presents a unique concept: a blend of cultural globalization that caters to the aesthetic preferences of a global audience. By integrating such diverse elements, Carslan's lipstick transcends traditional beauty standards, offering a product that is not only creatively distinct but also rich in cultural significance.

SPECIFICATIONS / TECHNICAL PROPERTIES:
22x22x85mm

TAGS:
lipstick, elegance, wing, white porcelain, Tigerpan

RESEARCH ABSTRACT:
This study aims to explore how the integration of diverse cultural elements and symbols can lead to the design of an innovative cosmetic product that appeals to consumers globally. Carslan's latest lipstick design draws inspiration from the wings of Goddess Victoria, symbolizing achievement and beauty, and offers users an experience that transcends traditional aesthetics. By merging Western mythical symbolism with the Eastern tradition of porcelain, the lipstick showcases a unique concept of cultural globalization. This design not only demonstrates Carslan's commitment to creativity but also reflects a deep understanding of global consumer aesthetic preferences.

CHALLENGE:
Designing a cosmetic product that transcends cultural boundaries while appealing to a global consumer base presents a significant creative challenge. This challenge involves effectively blending elements and symbols from different cultures while maintaining the product's uniqueness and appeal. Carslan's specific challenge was to combine the symbolic significance of the Western Goddess Victoria with the aesthetic traditions of Eastern white porcelain, creating a product that reflects cultural depth and meets global aesthetic demands. Moreover, it involves maintaining the authenticity and respect of these elements during the design process, while crafting a modern and globally appealing design language. Through this challenge, Carslan aims to push the cosmetic industry towards a more inclusive, diverse, and culturally integrated direction.

ADDED DATE:
2023-06-28 12:33:29

TEAM MEMBERS (1) :
Tiger Pan, Yiwen Chen, Zhangkun Xie, Ruochen Duan, Chao Ma, Hua You

IMAGE CREDITS:
Tiger Pan

PATENTS/COPYRIGHTS:
Tiger Pan



CLIENT/STUDIO/BRAND DETAILS
NAME:
Carslan

PROFILE:
Fashion makeup brand, born in 2001, adheres to the group's strategic development concept of "Kazilan Quality ยท World Manufacturing", aggregates global resources, focuses on research and innovation, and meticulously creates good products. She always maintains a keen sense of international fashion trends and youth culture, and defines makeup trends through international aesthetics. Create a reputation for products with world quality. Make the brand more valuable and lead the trend. Deliver the positive energy of fashion and beauty to Women in China.



NOMINATION DETAILS

Carslan Lipstick Packaging by Tiger Pan is a Nominee in Packaging Design Category.

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AWARD DETAILS

Carslan Lipstick Packaging by Tiger Pan is Winner in Packaging Design Category, 2023 - 2024.

· Read the interview with designer Tiger Pan for design Carslan here.

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· Click here to register inorder to view the profile and other works by Tiger Pan.


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