Victra Sport EV Tire by Cheng Shin Rubber Ind. Co., Ltd.

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DESIGN DETAILS
DESIGN NAME:
Victra Sport EV

PRIMARY FUNCTION:
Tire

INSPIRATION:
Driven by global energy policies, the market share for electric vehicles has risen rapidly. Due to the lack of charging infrastructure, low motor noise, high motor torque and extra weight, EV drivers are mostly concerned about range, tire noise and frequent tire replacements. Victra Sport EV is engineered to address these concerns and improves energy efficiency, tire noise, and tread life. Victra Sport EV also supports rapid EV growth by providing a better driving experience.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Victra Sport EV is a tire specially designed for electric vehicles and focuses on meeting three goals: improving energy efficiency, reducing unwanted noise and prolonging tread life. The Victra Sport EV integrates a new-generation rubber compound, Maxxis sound-absorbing foam technology and Maxxis optimized footprint technology to provide drivers with an elevated EV driving experience.

OPERATION / FLOW / INTERACTION:
Victra Sport EV uses high-strength casing and a pattern design which helps to harness the high-torque electric motors in EVs. The extra strength also delivers sharper response and stability, improving the overall EV driving experience. The new highly dispersed nanotechnology helps to reduce electricity consumption by 13% per kilometer travelled, thus reducing range anxiety. The optimized pitch arrangement and sound-absorbing foam technology deliver a serene driving experience.

PROJECT DURATION AND LOCATION:
Victra Sport EV had launched in May 2022 in Taiwan.

PRODUCTION / REALIZATION TECHNOLOGY:
1. High-dispersion nanotechnology and a high-strength pattern design reduce rolling resistance and improve energy efficiency for maximum driving range. 2. Optimized pitch arrangement and a closed shoulder design minimize discomfort from tire pattern noise. Sound-absorbing foam technology further reduces cabin noise, ensuring a serene and comfortable driving experience. 3. Contact Shape Tech and a New EV Compound maximize tread mileage, ensuring a longer service life.

SPECIFICATIONS / TECHNICAL PROPERTIES:
668mm x 668mm x 247mm

TAGS:
EV tire, EV tyre, improving energy efficiency, reducing driving noise, prolonging tread life

RESEARCH ABSTRACT:
Most tires for internal combustion vehicles are not a great match for an EV’s performance envelope and will erode some of the environmental benefits of driving an EV. Maxxis’ design team created the Victra Sport EV using various innovative optimization technologies, sparking great interest at trade shows and among the automotive aftermarket industry. The Victra Sport EV’s innovative design has also drawn the attention of competitors, and Maxxis hopes that the Victra Sport EV will push the entire industry forward.

CHALLENGE:
To meet increasingly stringent regulations and pivot toward sustainable mobility, the engineering team balanced performance metrics with improved energy efficiency, tire noise and wear resistance. Through many rounds of design and testing, Maxxis engineers developed a high-strength pattern with optimized pitch sequencing that worked in harmony with the newly developed EV compound. This breakthrough allows the Victra Sport EV to further enhance the performance of EVs and also achieve outstanding results in EU regulatory certification testing.

ADDED DATE:
2023-05-31 01:21:33

TEAM MEMBERS (1) :
Ping-hao Chen, Chi-cheng Yeh, Yu-chun Nien, Liang-kuei Wang, Kang-hao Huang and Hsin-ping Tsao

IMAGE CREDITS:
Cheng Shin Rubber Ind. Co., Ltd., 2023.



CLIENT/STUDIO/BRAND DETAILS
NAME:
Maxxis

PROFILE:
Maxxis company was established in January 1967. Founded in Taiwan, Maxxis got its start by making bicycle tires, and soon expanded its offerings to include tires for auto, light truck, ATV, motorcycle, trailer, and more. Today, Maxxis distributes its products in more than 180 countries and has operations in Asia, North America, South America, Europe, Africa, and Australia, employing more than 30,000 people.There are 11 tire production bases in the world .Top 10 tire factories in the world. Maxxis International has been dedicated to making tires riders and drivers can trust for quality and performance. Those Maxxis distribution centers house some of the finest tires on the market. Using the latest technology, Maxxis engineers at R&D centers in Asia, Europe, and North America work to ensure that the company’s products are cutting edge.



NOMINATION DETAILS

Victra Sport Ev Tire by Cheng Shin Rubber Ind. Co., Ltd is a Nominee in Vehicle Parts, Auto Accessories and Care Products Design Category.

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AWARD DETAILS

Victra Sport Ev Tire by Cheng Shin Rubber Ind. Co., Ltd is Winner in Vehicle Parts, Auto Accessories and Care Products Design Category, 2023 - 2024.



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