Bama Elegant Meeting Tea Packaging by Tang Shengxing |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Bama Elegant Meeting PRIMARY FUNCTION: Tea Packaging INSPIRATION: The shape of the tea can is round and full, giving people a feeling of harmony and beauty. The top of the can combines the "Taihu stone" commonly used in Chinese gardens, giving people a feeling of elegance, It becomes the symbol and metaphor of personality and creates the inner spiritual character of tea drinker. UNIQUE PROPERTIES / PROJECT DESCRIPTION: This is a classic tea from China. In China, tea was often used as a drink for literati parties. Tea is a symbol of elegance in Chinese culture. This series of tea is presented with four plants, plum, orchid, bamboo, chrysanthemum, which is the symbol of a gentleman in traditional China. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: This work was designed in Shenzhen in July 2022 and released in 3500 tea shops in China in January 2023 FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: Ceramic and paper SPECIFICATIONS / TECHNICAL PROPERTIES: 230mm*230mm*210mm TAGS: Gentleman, plum Orchid, bamboo chrysanthemum, elegant collection, Oriental garden RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2023-04-07 07:54:14 TEAM MEMBERS (1) : IMAGE CREDITS: Tang Shengxing, 2022. PATENTS/COPYRIGHTS: This product has obtained a Chinese appearance patent. Patent number: 7874939 Patent holder: Bama Tea Industry Co., Ltd. Year: 2022 |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Bama Tea Co., Ltd PROFILE: Bama Tea Industry is a tea making family with a history of hundreds of years. It gathers high-quality tea from Chinese origin and is a leading brand in the Chinese tea chain. The sales of high-end Chinese tea are leading in China. Chairman Wang Wenli is a representative inheritor of the Oolong tea production technique (Tie Guanyin production technique) in China's intangible cultural heritage project. As of March 31, 2022, there are over 2700 stores nationwide. Selected as one of the "Top 500 Chinese Brand Values" for 6 consecutive years, with a brand value of 17.877 billion yuan in 2021. |
| AWARD DETAILS | |
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Bama Elegant Meeting Tea Packaging by Tang Shengxing is Winner in Packaging Design Category, 2022 - 2023.· Press Members: Login or Register to request an exclusive interview with Tang Shengxing. · Click here to register inorder to view the profile and other works by Tang Shengxing. |
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