Car Box Service in The Trunk by Andrew Chu |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Car Box PRIMARY FUNCTION: Service in The Trunk INSPIRATION: As a frequently used storage space, the vehicle storage box for trunk is often perceived not enough for use, a factor driving many consumers to prefer buying SUV. Traditional storage box cannot adapt to the owners’ needs in all aspects and disregard the influence of the interior space. We are inspired to make use of the neglected space and impact-resistant materials, delivering a better experience to user. UNIQUE PROPERTIES / PROJECT DESCRIPTION: A title angle about 80° of the rear seats of SUV causes a waste of some space when the vehicle storage box for trunk is used. User’s experience may be compromised by tumbling box on bump roads, because the box cannot fit to the vehicle. This trunk storage box is specially designed in a trapezoidal shape to fit the angle of rear seats and maximizes the use of space in trunk. The box opened with magnetic and flip-down lid fits more car models and make it easier for rear seat occupants to access the desired articles while driving. OPERATION / FLOW / INTERACTION: Each side is designed with folding clasp, assembled and folded within five seconds without aid. Once folded, little space is occupied, the front lid is opened and closed with a strong magnet, and there is no lock catch. The simple design surprisingly provides a higher level of safety and even in case of danger, user will not be threatened by any impact. PROJECT DURATION AND LOCATION: The project was conceived in Shanghai in June 2022 entered the design phase in Hangzhou in August 2022. entered the volume production in Changzhou in March 2023 and scheduled to be available for online sales in April 2023 |
PRODUCTION / REALIZATION TECHNOLOGY: EPP, the abbreviated term of Expanded polypropylene, is a short name for new foamed plastic. The unique properties render it available as a fast-growing, eco-friendly new cushioning and insulation material that can be recycled and reused. It has been extensively used in car bumpers and bumper guard linings, as well as in a growing number of innovative products such as mother and baby products, safety seats, children's furnishings. SPECIFICATIONS / TECHNICAL PROPERTIES: When used: 65cm*30cm*34cm When folded: 65cm*34cm*10cm Weight: 998g Its handling and assembly are friendly to female users TAGS: Storage box，Vehicle storage box for trunk，Foldable storage box，Car supplies，Portable box RESEARCH ABSTRACT: Chinese car buyers ranging from young to middle-aged and elderly consumers prefer SUV than sedans. We interviewed some car owners and found they chose to buy SUVs for larger space. Despite this, there is still inadequate effective space in car, even if you have sorted out items the box, after driving a while, you have to sort out items again. Understanding these pain points help us modify this work. CHALLENGE: We are motivated to identify the neglected zones, make these zones more user-friendly and serve the needs of car owners at different ages. This product is required to be light, portable and easily assembled with perceived safety. As a result, we should not follow the veins of traditional storage boxes to design this car product, and how to design against the specific needs of users and make them surprised is considered the biggest challenge. ADDED DATE: 2023-03-14 05:54:56 TEAM MEMBERS (1) : Shen Jin、Chu Wanjun、Zhao Ran、Xu Jie IMAGE CREDITS: Andrew Chu, 2022. |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: shooco° PROFILE: As the brand owner of shooco°, Qicheng Technology adheres to the brand concept of "SIMPLE & QUALITY | Simple Design & Good Quality", specializes in the R&D and design of automotive supplies, and endeavors to assist in the easy driving of car owners. |
| AWARD DETAILS | |
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Car Box Service in The Trunk by Andrew Chu is Winner in Vehicle Parts, Auto Accessories and Care Products Design Category, 2022 - 2023.· Press Members: Login or Register to request an exclusive interview with Andrew Chu. · Click here to register inorder to view the profile and other works by Andrew Chu. |
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