Jotape 3D Duo Key Art Image by Mateus Morgan

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DESIGN DETAILS
DESIGN NAME:
Jotape 3D Duo

PRIMARY FUNCTION:
Key Art Image

INSPIRATION:
The inspiration was the common materials of the day to day. The floating elements bring through the soft and round shapes the sensation of softness and lightness. Even though it was a simple representation, the result was thought of something different from the usuall.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The idea was to create an image that brings all the features of the product through visual elements like the cushion and the foam. Thus giving the sensation of softness that the product needed.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
2 months, Franca, Brazil

FITS BEST INTO CATEGORY:
Computer Graphics, 3D Modeling, Texturing, and Rendering Design

PRODUCTION / REALIZATION TECHNOLOGY:
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.

SPECIFICATIONS / TECHNICAL PROPERTIES:
5000 x 5000px 300dpi

TAGS:
3d boot, cgi shoe, shoe, shoe modelling, 3d shoe

RESEARCH ABSTRACT:
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.

CHALLENGE:
The biggest challenge was that through a few elements and textures the sensation the product needed. Never forgetting to focus on the product itself as a primary element. Another complicated point was the modeling of the shoe itself, where I had to reproduce every detail of the product.

ADDED DATE:
2023-03-08 00:57:05

TEAM MEMBERS (4) :
Direction: Mateus Morgan, Concept: Mateus Morgan, Gabriel Longo, Modelling: Mateus Morgan, Carlos Masson and Texturing: Mateus Morgan

IMAGE CREDITS:
Mateus Morgan, 2022.

Visit the following page to learn more: https://www.behance.net/gallery/165464033/Jot a-Pe-3D-Duo


CLIENT/STUDIO/BRAND DETAILS
NAME:
Morgan Studio

PROFILE:
The Morgan Studio is focused on creating high level 3D images and videos and has a specialized team on simulations, animation, 3D modelling and post production. With extensive experience in the product visualization market. Having served great clients worldwide.



NOMINATION DETAILS

Jotape 3d Duo Key Art Image by Mateus Morgan is a Nominee in Computer Graphics, 3D Modeling, Texturing, and Rendering Design Category.

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AWARD DETAILS

Jotape 3d Duo Key Art Image by Mateus Morgan is Winner in Computer Graphics, 3D Modeling, Texturing, and Rendering Design Category, 2022 - 2023.



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