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| DESIGN DETAILS |
DESIGN NAME:
Jelly Fresh
PRIMARY FUNCTION:
Seasoning Brand
INSPIRATION:
Our inspiration was to create a design that has modern and premium appeal to the public combined with exclusively smoked sea products.
UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Inspired by the figure of the newspaper boy, Jelly Fresh brings back the ancient habit of wrapping fresh fish. With a series of powder seasonings created especially for the preparation of all types of fish, Jelly Fresh comes in three flavors and two different types of packaging, aiming to facilitate its use in the kitchen.
OPERATION / FLOW / INTERACTION:
A good design always calls the attention of the spectator. The surprise increases if the product inside has quality as well. Creating products that come out of the ordinary is something that we always take into consideration, both in real and conceptual projects.
PROJECT DURATION AND LOCATION:
The project started in Sao Paulo in January 2023 and finished in February 2023. The project was well accepted in websites and design blogs and until today it receives proposals of publications in packaging and design books.
FITS BEST INTO CATEGORY:
Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY:
It's a Concept Design Project.
SPECIFICATIONS / TECHNICAL PROPERTIES:
As mentioned before, the products are presented in can mockups aiming the use of appropriate materials for the segment. We cannot provide dimensions since it is a conceptual project.
TAGS:
brand, packaging, fish brand, packaging seasoning design
RESEARCH ABSTRACT:
We did not create or develop research for the creation of this project.
CHALLENGE:
Since it is a conceptual project we didn't have difficulties with the process. Our team is well synchronized in techniques and thoughts which helps in the creative process.
ADDED DATE:
2023-03-04 19:13:25
TEAM MEMBERS (3) :
Creative Director and Designer: Rodrigo Chiaparini, Design Assistant: Amanda Rodrigues and Design Assistant: Anna Balardin
IMAGE CREDITS:
Rodrigo Chiaparini, 2022.
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| CLIENT/STUDIO/BRAND DETAILS |
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NAME:
Chiapa Design
PROFILE:
A design studio based in Sao Paulo, Brazil, working in the field since 2015. With the basic premise that putting love in everything is what makes the difference, Chiapa Design wants to help people and companies to build strong brands and remarkable packagings.
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