Jxb Probiotics Packaging by Tiger Pan

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DESIGN DETAILS
DESIGN NAME:
Jxb Probiotics

PRIMARY FUNCTION:
Packaging

INSPIRATION:
The inspiration is from the guardian image of spaceman. Probiotics are like our personal bodyguard, only inside the body.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
In China, the market of probiotics is going through a period of chaotic but rapid development and packages are out of order and off standard, which also reflects a low recognition of consumers. Inspired by a little spaceman looking upon the starry sky carries out the responsibility to guard people's body. The reused pulp material is used to make the outer pack and the smallest single units can be reused. Through the guardian shape, a caring personality of the brand is shaped and a sense of scientific expertise is fully conveyed.

OPERATION / FLOW / INTERACTION:
While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes. Today, the brand image of JXB needs to be presented to consumers in a contemporary aesthetic.

PROJECT DURATION AND LOCATION:
2021 September to 2022 August, designed in Shenzhen.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Made of 100% recyclable cardboard.Printed with FSC certified VOC free and solvent free UV inks, the process is safer for the environment and has virtually zero carbon emissions.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Box: diameter 137mm x height130mm Inner box: diameter 24mm x height 45mm

TAGS:
probiotics, health, space, spaceman, packaging, Tiger Pan

RESEARCH ABSTRACT:
The spaceman like shape of the smallest unit of the probiotics is uniquely distinguishing the product with all other competitive ones. And it reminds people to really pay attention to intestine and stomach health.

CHALLENGE:
The small figure of spaceman is well accepted by consumers and it is reused into playful things, such as car decoration or mini vase in a row.

ADDED DATE:
2022-09-26 02:20:13

TEAM MEMBERS (5) :
Chief Designer:Tiger Pan, Assistant Designer´╝ÜYahui Wang, Technical Support: Zhangkun Xie, Technical Support: Miaorong Lu and Project Manager: Lei Peng

IMAGE CREDITS:
Tiger Pan

Visit the following page to learn more: http://www.tigerpan.com/


CLIENT/STUDIO/BRAND DETAILS
NAME:
Shanghai Junxiaobao Health Technology Co., Ltd.

PROFILE:
Jun Xiaobao is a professional probiotics brand in China, adhering to the brand concept of "leading science, healthy new nutrition" and the brand mission of serving the intestinal health of Chinese people, Jun Xiaobao redefines the new nutrition of probiotics, from baby probiotics to adult probiotics Jun, Jun Xiaobao is committed to providing the Chinese people with scientific, accurate and efficient new nutritional solutions for the whole life cycle of probiotics. Jun Xiaobao focuses on improving the intestinal health of the Chinese people, improving the overall life and health of the Chinese people, and helping the development of a healthy China.



NOMINATION DETAILS

Jxb Probiotics Packaging by Tiger Pan is a Nominee in Packaging Design Category.

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AWARD DETAILS

Jxb Probiotics Packaging by Tiger Pan is Winner in Packaging Design Category, 2022 - 2023.



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