Granovita Granola Packaging by Olga Takhtarova

Home > Winners > #139398




DESIGN DETAILS
DESIGN NAME:
Granovita

PRIMARY FUNCTION:
Granola Packaging

INSPIRATION:
Over the past few years, the general trend towards a healthy lifestyle has been changing in the Ukrainian market. Gradually, unhealthy snacks on store shelves are being replaced by healthy analogues. Among them is granola. Granovita is a young Ukrainian brand founded in 2016. The brand positions itself as a product for breakfast and energy during the day. The company's mission is to promote healthy and balanced nutrition. At the moment the line is represented by Aktiv, Fitness, Unior, Tropic.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
To have more control over how the packaging "lives" on the shelves, the designer suggested using a cardboard box instead of a flexible doy-pack. The idea behind using the rough surface of the box as the sides of the packaging is to help express "healthy living". The use of delicious images of fruits and grains in the design encourages consumers to buy Granovita granola even more.

OPERATION / FLOW / INTERACTION:
By combining granola packaging with modern design, the designer has created an image that invites customers to rediscover breakfast. The new granola brand wants to bring change to the cereal market. Granola packaging should reflect the brand message. It should also connect with customers and stimulate sales.

PROJECT DURATION AND LOCATION:
This project started in January 2021 and finished in 2021 July in Dnipro. Ukraine

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Two important trends in grain packaging: flexible packaging and environmentally friendly materials. This is why cardboard, which can be composted, was used. An environmentally friendly packaging solution that still keeps costs down.

SPECIFICATIONS / TECHNICAL PROPERTIES:
1 boxes 160mm x 120mm x 40mm

TAGS:
Granola, Granola packaging, Fruit Granola, Ukraine

RESEARCH ABSTRACT:
The illustrations on the packaging not only describe the taste of each product, but also represent a happy and healthy lifestyle. Icons and expressive inscriptions, bring the product to life. The bright colors convey a positive message.

CHALLENGE:
The main goal was to create a package design that would express appetite, naturalness, and healthiness. It was necessary to emphasize that this is a product of an active person, attentive to his health.

ADDED DATE:
2022-03-17 08:45:13

TEAM MEMBERS (1) :


IMAGE CREDITS:
Olga Takhtarova, 2021.

Visit the following page to learn more: https://sotdesign.com/


CLIENT/STUDIO/BRAND DETAILS
NAME:
SOT B&D

PROFILE:
We specialise in creative design and brand development for start-ups, small, large, local and globally operating companies for projects varying between hospitality, architecture, commercial, art & culture, health & beauty, technology and more. We love to solve problems with fun creativity, create effective and tailored yet functional design solutions that attract, engage and inspire.



NOMINATION DETAILS

Granovita Granola Packaging by Olga Takhtarova is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Olga Takhtarova when results are announced.


AWARD DETAILS

Granovita Granola Packaging by Olga Takhtarova is Winner in Packaging Design Category, 2021 - 2022.



· Press Members: Login or Register to request an exclusive interview with Olga Takhtarova.

· Click here to register inorder to view the profile and other works by Olga Takhtarova.


SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials | View Press-Release | Press Kit



Did you like Olga Takhtarova's Packaging Design?
You will most likely enjoy other award winning packaging design as well.
Click here to view more Award Winning Packaging Design.


Did you like Granovita Granola Packaging? Help us create a global awareness for good packaging design worldwide. Show your support for Olga Takhtarova, the creator of great packaging design by gifting them a nomination ticket so that we could promote more of their great packaging design works.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS
IMPRESSUM IMPRINT

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Good design deserves great recognition.
A' Design Award & Competition.