KaoPu Tea Packaging by Cong Wang |
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| DESIGN DETAILS | |||||
| DESIGN NAME: KaoPu Tea PRIMARY FUNCTION: Packaging INSPIRATION: Kaopu Tea is a tea bag for young consumers，We gave the product the concept of KaoPu youth. KaoPu youth refers to honest and reliable young people in China，Deliver reliable brands and healthy products to consumers，We can come up with a slogan KaoPu young people drink Kaopu Tea, KaoPu young people send Kaopu Tea. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The packaging design is presented in the shape of TV, and the tea with different taste and effect is shown to consumers in different drinking scenes by illustration，The front side is torn open to reveal the tea bag, which is colorful and youthful； “KaoPu”font design reflected in the side，Different tea can be combined at will, full of fun to play with, at the same time very display effect；Back to show the efficacy of products and drinking, consumers more intuitive understanding of the produce. OPERATION / FLOW / INTERACTION: - PROJECT DURATION AND LOCATION: - FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: - SPECIFICATIONS / TECHNICAL PROPERTIES: - TAGS: - RESEARCH ABSTRACT: - CHALLENGE: - ADDED DATE: 2022-02-28 05:51:27 TEAM MEMBERS (1) : IMAGE CREDITS: Cong Wang, 2021. |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: SHENZHEN BAIXINGLONG CREATIVE PACKAGING CO.,LTD PROFILE: Shenzhen Baixinglong Creative Packaging Co., Ltd. was established in 2008 (it was established on the basis of the continuation of the original Shenzhen Baixinglong Packaging Design Co., Ltd., which was established in 1999), and was officially listed on the "New OTC Market" in 2015. It is a leading domestic comprehensive solution provider for product image engineering. Headquartered in Luohu, Shenzhen, it has 3 wholly-owned subsidiaries (including Huizhou Baixinglong Packaging Co., Ltd., Sichuan Tianfu Baixinglong Creative Packaging Co., Ltd., and American Baixinglong Creative Packaging Design Company), with an office area of more than 8,000 square meters , The production base covers an area of 37,000 square meters, and the company employs more than 600 people, including more than 60 design teams. Customer scope: Customers cover various fast-moving consumer goods industries such as wine, tea, food, cosmetics and luxury goods. Up to now, they have been Moutai, Yanghe, Niulanshan, Gujinggong, Jinshiyuan, Gucci, Victoria's Secret, Bulgari, Disney, Bama Tea, Xie Yuda, Dianhong, Jiliang and other 3,518 customers have created more than 30,000 products. Service model: pioneered the industry's four-in-one professional creative packaging service model of "brand strategy, creative design, technology research and development, and product delivery" to help customers create best-selling products and create strong brands. |
| AWARD DETAILS | |
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Kaopu Tea Packaging by Cong Wang is Winner in Packaging Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Cong Wang. · Click here to register inorder to view the profile and other works by Cong Wang. |
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