Dr Alva Astronomy Gift Box by Jiemei Fang and Kang Jiang

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DESIGN DETAILS
DESIGN NAME:
Dr Alva Astronomy

PRIMARY FUNCTION:
Gift Box

INSPIRATION:
The Mid-autumn Festival, exploration, moon watching, and keywords are the concepts that Dr Alva wants to convey. We use the spaceship to travel in space and human beings to explore the universe to reflect the spirit of exploration that the brand wants to convey. In the design of the gift box, we use a lamp that can project the moon to reflect bringing the moon into thousands of households to appreciate the moon. The gift box given to customers not only contains moon cakes but also a moon.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Dr Alva Astronomy is a gift box packaging design for the traditional Chinese festival "Mid-Autumn Festival". The gift box conveys the concept of Dr. Alva's courage to explore the ecological balance of the skin. During the Mid-Autumn Festival in China, people have the custom of viewing the moon. The gift box can project the moon, which means bringing the moon into thousands of households.

OPERATION / FLOW / INTERACTION:
Take out the telescope, put it in the observatory, rotate the telescope to project the moon

PROJECT DURATION AND LOCATION:
The project started in Shenzhen in June 2021, completed in Shenzhen in August 2021, and exhibited in Shenzhen in August 2021

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Cardboard, Paper, Printing, Projection lamp, Plexiglass,

SPECIFICATIONS / TECHNICAL PROPERTIES:
350mmx350mmx550mm

TAGS:
Mid-autumn festival, Gift box, Moon cake gift box, Dr Alva space capsule, Full moon, Moon viewing, Moon

RESEARCH ABSTRACT:
-

CHALLENGE:
Box structure, Creative concept, Plexiglass mold opening, Projection lamp printing

ADDED DATE:
2022-02-26 08:17:01

TEAM MEMBERS (3) :
Fang Jiemei, Jiang Kang and Wang Xinyu

IMAGE CREDITS:
Jiemei Fang and Kang Jiang, 2021.

CLIENT/STUDIO/BRAND DETAILS
NAME:
Dr Alva

PROFILE:
Dr Alva focuses on micro-ecological scientific skin care, focusing on solving skin problems caused by micro-ecological imbalance through precise and scientific skin care methods. Using targeting technology, slow-release technology, penetration technology, biological fermentation technology, etc., based on multi-omics skin research, the correlation between skin microecology and skin health, protect the skin barrier, maintain the balance of skin probiotics, and create a healthy skin microecology system. On the basis of scientific research and the technical support of Shandong University of Pharmacy, Dr Alva established the Joint Cosmetics Research Institute, and set up an independent research laboratory - the Skin Microecology Research Laboratory Research Institute in the Shanghai Oriental Beauty Valley Industrial Research Institute. At the same time, Dr Alva also conducts scientific research cooperation with top international professional R&D institutions from all over the world, and has established overseas laboratories and R&D centers in the United States and Israel.

NOMINATION DETAILS

Dr Alva Astronomy Gift Box by Jiemei Fang and Kang Jiang is a Nominee in Packaging Design Category.

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AWARD DETAILS

Dr Alva Astronomy Gift Box by Jiemei Fang and Kang Jiang is Winner in Packaging Design Category, 2021 - 2022.



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