DESIGN NAME: Baby Know
PRIMARY FUNCTION: Female App
INSPIRATION: From a social perspective, contemporary women are multitask, busy with work, life and pregnancy, and that pregnancy is one of the greater challenges faced, with women going through huge physical and psychological changes and tests at different stages of pregnancy. This is why we hope to help women go through the most important period of their lives happily and smoothly through technology and emotions.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Baby Know product is based on the mission of caring for women,and committed to one-stop solution, offering professional info and full tool abilities, and based on Baidu's strong technical abilities, by natural interaction, AI, Baidu cloud storage and other technological means, smart, visual and efficient to help women smoothly through the pregnancy and childbirth stage, ease anxiety, like a friend who understands and helps women to growth, is an all-round helper and contributes to social value.
OPERATION / FLOW / INTERACTION: The Baby Know uses a color scheme with the female demographic,offering a warm and relax exclusive vibe. The baby image offers the natural and direct interaction of a real baby. And based on Baidu's content reserve and various forms of content and tools, it offers full protection. Based on Baidu's AI to build smart language recognition, even if the mother is busy, she can quickly get the answer. Additionally, Baidu cloud storage allows you and your family to witness your baby's growth together.
PROJECT DURATION AND LOCATION: The project started in January 2009 in china, with over 10 iterations to date
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PRODUCTION / REALIZATION TECHNOLOGY: Baby Know combines baby images for innovative baby development animation design, the first of its kind in the industry, restoring the real developmental changes of babies, providing users with realistic natural and intuitive interaction effects through 3dmax software capabilities, where users immerse themselves in the future growth and changes of their babies, bringing comfort and satisfaction to users both physically and mentally and relieving their anxiety.
SPECIFICATIONS / TECHNICAL PROPERTIES: Suitable for all devices on IOS and Android
TAGS: UI interface, User experience, Woman's health, Pregnancy, Artificial intelligence, Emotional design, Social
RESEARCH ABSTRACT: Continuously optimize the product by conducting regular user research on the product, summarizing feedback from different users in the preparation, pregnancy and parenting periods, and building a user mind model.
CHALLENGE: The overall project time was tight, but in order to achieve a baby development animation with natural interactive effects, it took a long time. After a comprehensive assessment, this effect had a greater impact on the experience of the product, but still insisted on working overtime to complete it, the project students were under great pressure throughout the project cycle, but the final online effect exceeded expectations.
ADDED DATE: 2021-12-13 16:34:11
TEAM MEMBERS (1) : Dou Shen, Yujie Shi, Xiaowan Li, Yang Yu, Yunci Jiao, Jie Yao, Yuan Hu, Yinan Zhang, Qianqian Cui, Zhenzheng Xie, Jinling Qi, Dan Li, Dongmei Guo
IMAGE CREDITS: Copyrights belong to Baidu Online Network Technology(Beijing)co.,Ltd.2021
PATENTS/COPYRIGHTS: Copyrights belong to Baidu Online Network Technology(Beijing)co.,Ltd.2021
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