Guangzhou Gemdale China Chic Sales Center by Shenzhen Innest Art Co., Ltd.

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DESIGN DETAILS
DESIGN NAME:
Guangzhou Gemdale China Chic

PRIMARY FUNCTION:
Sales Center

INSPIRATION:
While continuing the cultural life of the original guangzhou city, we also noticed that compared with the past, contemporary people have more diversified use needs for space. therefore, we implanted the new meaning and functions given by space, so that culture can better play its role as a magnet, enhance the vitality of the site, form highly creative visual expression and sensory experience, and link the urban mark of new art presentation and geographical culture.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
CHINA CHIC is a hometown dedicated to guangzhou city, a place to reproduce the memory of hometown. The elegant new oriental aesthetic demonstration area of CHINA CHIC in Gemdale is built with the idea of high mountains and flowing water and colorful clouds chasing the moon, which everywhere reflects the blending beauty of classical culture and contemporary architecture. It’s a gift to those who have enthusiasm for guangzhou's urban culture.

OPERATION / FLOW / INTERACTION:
The sales center is designed for helping customers to know better and deeper about the newly constructed buildings and houses. They will see the overall construction plan of the buildings here and can get in touch with sales managers if they have any questions and can make the purchase of houses here.

PROJECT DURATION AND LOCATION:
The project is located in Guangzhou City, Guangdong Province, China. It takes about six months to finish the construction.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
The fence wrapped with wood grain film has low cost and environmental protection. It is widely used in the lobby and negotiation area.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The Project Size: 688sqm

TAGS:
Sales Center, Modern Chinese Style design

RESEARCH ABSTRACT:
-

CHALLENGE:
How do we define and lead the future way of life belonging to the new city with design?Guangzhou is a highly complex organism. With the passage of years, it is constantly changing and metabolizing itself. Various material and non-material elements with cultural significance in the urban area carry the historical and cultural context and spirit of a city in the form of space. In order to interpret"national trend", whether"deconstructing" tradition or "inheriting"innovation, it will move towards to "sense of future". Through the multi-dimensional understanding of Guangzhou city, the design light spot is to retain the Lingnan stone, kapok, oolong tea and Guangdong embroidery with Cantonese rhyme with innovative modern art.

ADDED DATE:
2021-12-07 08:17:18

TEAM MEMBERS (1) :
Yu Chao & Guanghui Zeng

IMAGE CREDITS:
Shenzhen Innest Art Co., Ltd., 2021.

CLIENT/STUDIO/BRAND DETAILS
NAME:
Gemdale Group

PROFILE:
Gemdale was founded in 1988 and headquartered in Shenzhen, China and started to operate the real estate business in 1993. Listed on the Shanghai Stock Exchange in 2001 (stock code: 600383.SH), Gemdale become one of the first listed real estate company that ran business across the country. Currently, Gemdale’s businesses include development and sales and decoration of residences, development and sales and operating of commercial real estate, real-estate financing, property service and community operating, international education featuring tennis and sports business. Gemdale is running residential and commercial projects scattering in 31 Chinese cities and 5 American cities.

NOMINATION DETAILS

Guangzhou Gemdale China Chic Sales Center by Shenzhen Innest Art Co., Ltd is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Guangzhou Gemdale China Chic Sales Center by Shenzhen Innest Art Co., Ltd is Winner in Interior Space and Exhibition Design Category, 2021 - 2022.



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