The Island Is a Symbol of the Times Signage and Wayfinding Systems by Shenzhen Rehoegd Signage Co., Ltd. |
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| DESIGN NAME: The Island Is a Symbol of the Times PRIMARY FUNCTION: Signage and Wayfinding Systems INSPIRATION: The element of curved surface, inspired by the figure of yacht and sea waves of the architecture, means unstoppable development vision and the idea of the coexistence between cities and the ocean. Owing to the future planning of the artificial island that we are working on seems futuristic, designers added quite a few futuristic and scientific details and adornment. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Located in the artificial island port of Hong Kong-Zhuhai-Macao Bridge, this work is a city showroom work whose overall design is based on the element of curved surface mimicry. After extracting and summarizing the still and changing interaction between yacht and waves, designers incorporated or put the element into the appearance, adornment and process design of indoor and outdoor signage. OPERATION / FLOW / INTERACTION: All signage in this project adopts a modeling language of soft curved surface, which looks harmonious. The combination of metal inlaid with resin in the interior signage design is highly recognizable. In addition, the color scheme in high contrast to the surroundings is memorable in terms of location and shape of signage. PROJECT DURATION AND LOCATION: This project was started in Zhuhai, China in October, 2019; The showroom signage design plan was finished in July, 2020; The project was officially opened in September, 2020; Currently, the final stage of the project is still in the process of design and construction; The first stage project will be delivered at the end of 2023. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: Together with seamless splicing technology, the curved surface style has adopted sectional and hand-hammered techniques to ensure perfect curves of its appearance. The indoor signage employs a combination of metal and resin. The aquamarine resin representing the ocean is naturally molded by casting, through which the curvy waves of the metal base are visible, showing the visual complexity of marine elements. SPECIFICATIONS / TECHNICAL PROPERTIES: / TAGS: Ocean, Curved surface, Yacht, Artificial Island, Coexistence between human and ocean RESEARCH ABSTRACT: The artificial island on which this project is located carries the future vision of the three cities of Hong Kong, Zhuhai and Macao in terms of economic, cultural, tourism and marine conservation and development synergy and integration. The design team hopes that in addition to the space guidance, this project can also help visitors sense the development prospect of this island. By way of environment, material, light effects and other facets, this project aims to form diversified visual textures. CHALLENGE: The most difficult part of the project was to select and integrate the common aesthetic elements of the yacht and the ocean, and how to incorporate and convey the spirit of the project site in the design. The design team chose to start with the flowing curved surface to express the character of the project on artificial island at the hub in a mimetic way. Also, the curved surface modeling which stretches a long distance, and the resin casting process are part of the difficulties. ADDED DATE: 2021-10-11 09:32:02 TEAM MEMBERS (5) : Yuan Liu [Design Director], Wei Zhou [Strategy Director], Yu Wang [Cheif Designer], Xin Gong [Detailed Design] and Zongyao Yu [Structure Design] IMAGE CREDITS: Shenzhen Rehoegd Signage Co., Ltd., 2021. |
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NAME: Shimao Group PROFILE: Shimao Group is an international and comprehensive large-scale investment group which forms a sustainable development ecosystem with diversified businesses in the field of real estate, commercial, property management, hotel, theme entertainment, culture, finance, education, health and high-tech industries. With the national strategy and the vision: to be an industry leader and create the century of Shimao, Shimao continues to provide customers with high-level quality experience, lead the lifestyle and serve a better life. |
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The Island Is a Symbol of The Times Signage and Wayfinding Systems by Shenzhen Rehoegd Signage Co., Ltd is Winner in Meta, Strategic and Service Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Shenzhen Rehoegd Signage Co., Ltd.. · Click here to register inorder to view the profile and other works by Shenzhen Rehoegd Signage Co., Ltd.. |
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