Meraki MV2 Flex Camera by Nick Kawamoto |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Meraki MV2 PRIMARY FUNCTION: Flex Camera INSPIRATION: The security camera space is saturated with mundane boxes, domes, and cylinders that lack individuality and character. The MV2 is a bellwether for human centered design and user experience. It’s rare to find an object so perfectly balanced between functionality and personality. MV2 had to feel at home in a server closet or in a boutique coffee shop so it’s friendly, not intimidating. Transforming compact to standing mode gives MV2 a playful personality that transcends typical camera aesthetics. UNIQUE PROPERTIES / PROJECT DESCRIPTION: MV2 brings enterprise-grade security and analytics together in a flexible, compact form. A unique hinge, flexible mounting, wireless capability, USB-C, and mobile onboarding enables a seamless install. Onboard CPU and cloud management eliminates infrastructure and software requirements. MV2 uses machine-learning for real-time object detection, classification, and tracking with no servers or hardware required. The API data provides journey mapping insights for safer, more efficient processes. OPERATION / FLOW / INTERACTION: The MV2 is packaged in its opened, standing form, so that the user immediately begins to play with the hinge mechanism upon unboxing. This playful initial experience informs the user how they will eventually aim the view. Swiveling the base, lifting the hinge, and rotating the lens is a seamlessly intuitive process that brings joy to the user, creating a personal connection to the product. MV2 can be deployed in a simple standing scenario, on the wall, or on the ceiling with the mounting plate. PROJECT DURATION AND LOCATION: The project concept started in June of 2016 and began shipping in June of 2021. |
PRODUCTION / REALIZATION TECHNOLOGY: MV2 has 50 unique parts dialed in for the right fit and feel. Two complex hinge mechanisms allow for thousands of adjustments without losing holding power, all while passing live data wires. The components in the hinge are assembled with less than a 0.02mm tolerance, thinner than a human hair. Plastic and metal injection molding, machining, die casting, welding, and stamping are only a few of the processes used to make the parts inside an MV2. AI inspection on the assembly line ensures quality. SPECIFICATIONS / TECHNICAL PROPERTIES: -76mm x 68-129mm -Expansive coverage with a wide 103° horizontal field of view -High-definition video with 4MP sensor and 1080P video resolution -Built-in motion analytics for intelligent insights -In-camera machine-learning capability for intelligent object detection -Simplified management with Meraki cloud architecture -Secure boot and firmware backed by hardware security chip -Secure video access and privacy with user accounts -Integrated wireless -Night vision with IR illumination up to 8m TAGS: Meraki, MV2, Smart Camera, Security Camera, Cisco Systems, Flex Camera RESEARCH ABSTRACT: We began with the previous bowl shaped MV camera as a baseline and began sketching and prototyping ways to make the shape more versatile. Whether it was with 3D printed parts or pieces of fruit from our lunch, we learned continually over the first few years what was important for MV2's usability. Many adjustable products were studied via tear downs. No corner of our work space was exempt from testing an install scenario; the camera had to be able to be mounted anywhere and aimed at anything. CHALLENGE: The design challenge had two main objectives: Match the bowl shaped aesthetic of the MV line, and be able to aim the lens in any direction from a variety of desk, wall, and ceiling installations. The original MV design was intended for dome cameras only so it did not lend itself to a flex camera. The concept to transform from the compact bowl shape to a freestanding form using a hinge solved both objectives while giving the MV2 a unique and playful character that’s perfect for the SMB customer. ADDED DATE: 2021-10-08 22:49:13 TEAM MEMBERS (9) : Nick Kawamoto, Parmis Taidy, Brad Palladino, Alex Gioe, Ian Snyder, Nick Abalos, Daniel Lee, Phil Brown and Morgan Teachworth IMAGE CREDITS: Cisco Systems Inc. PATENTS/COPYRIGHTS: Patent Pending. #1027877. Nick Kawamoto, Daniel Lee, Ram Swamy, Ian Snyder, Nick Abalos, Parmis Taidy, Brad Palladino. 2020. US. |
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| Visit the following page to learn more: https://bit.ly/3uSU6EW | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Cisco Meraki PROFILE: Cisco Meraki is a cloud-managed IT company headquartered in San Francisco, California. Their products include wireless, switching, security, enterprise mobility management (EMM) and security cameras, all centrally managed from the web. Meraki was acquired by Cisco Systems in December 2012. |
| AWARD DETAILS | |
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Meraki Mv2 Flex Camera by Nick Kawamoto is Winner in Security, Safety and Surveillance Products Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Nick Kawamoto. · Click here to register inorder to view the profile and other works by Nick Kawamoto. |
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