DESIGN NAME: Colourliving Eshop
PRIMARY FUNCTION: Online Store
INSPIRATION: The Covid-19 outbreak has impacted the global retail ecosystem and behavioral change of consumers. This led us to create the virtual Showroom 360 and Colourliving eShop website within a month to complete our digital transformation after an extensive survey on customer preferences. The web store lets customers browse and shop through a range of lifestyle products with only a few clicks. Overcoming a string of technical challenges, the site was met with success and overwhelming sales.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The Colourliving eShop, www.Colourliving.shop, takes the shopping experience at the one-stop retail lifestyle destination in Hong Kong to the next level, bringing inspirational and luxurious lifestyle concepts with a click of the button. Adopting a clean, minimalist profile with a modern character, the new online platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts. Distinguished by a user-friendly interface backed by clearly defined sections on the homepage and carefully-thought roadmap, the web portal has set a new benchmark for e-commerce websites in the industry.
OPERATION / FLOW / INTERACTION: Adopting a clean, minimalist profile with a modern character, the new online platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts.
PROJECT DURATION AND LOCATION: The project started in February 2020 and finished in May 2020 in Hong Kong.
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PRODUCTION / REALIZATION TECHNOLOGY: Distinguished by a user-friendly interface backed by clearly defined sections on the homepage and carefully-thought roadmap, the web portal has set a new benchmark for e-commerce websites in the industry.
SPECIFICATIONS / TECHNICAL PROPERTIES: Dynamic page layouts to fit all electronic devices and browsers
TAGS: Retail, Wellness, Online, Website, Lifestyle, Shopping, eShop, e-Commerce, Furniture, Lighting, Bathroom, Store, Flagship
RESEARCH ABSTRACT: Prior to the commencement of the project, a thorough competitive analysis was conducted against competitors snd benchmarks in the retail industry.
CHALLENGE: To host more than 5000 offerings, this online platform adopted a design that is clean, minimal and with a modern character. The platform is designed to give customers an intuitive browsing and shopping experience and ease of use with dynamic page layouts.
ADDED DATE: 2021-10-04 09:15:36
TEAM MEMBERS (1) : Colourliving
IMAGE CREDITS: Colourliving
PATENTS/COPYRIGHTS: Copyrights belong to Colourliving
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