Frozen in Time in the Klein Blue Sea Skin Care Essence Packaging by Tiger Pan |
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| DESIGN NAME: Frozen in Time in the Klein Blue Sea PRIMARY FUNCTION: Skin Care Essence Packaging INSPIRATION: The designer has a huge amount of favouritism for French artist Yves Klein's colour art. Klein blue has been popular for nearly 60 years and is still on trend till this day. Using the simplest colour to strike into one's soul, the blue acrylic bottle cap is decorated with bright gold "mountain shaped" metal fittings. Through the light refraction of the material, it creates a hazy effect, presenting a dreamy blue and gold visual. UNIQUE PROPERTIES / PROJECT DESCRIPTION: In the past 20 years, Dr. Plant has been following the beauty concept of natural skin to study alpine plants for its skin purification elements, in order to provide consumers with alpine plant skin products from a more reliable source, whilst providing Chinese women a safer and more effective beauty skin solution. OPERATION / FLOW / INTERACTION: How to improve packaging quality and user experience with no extra expense on transportation and production. Frosted materials, elaborate iris patterns and simplest stripes comes together to tell the brands' story and provide a quality consumption. PROJECT DURATION AND LOCATION: The project lasts 3 months, designed in Shenzhen and produced in Beijing. FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: This series of products has the main goal to give more alternatives to the consumers but especially to those consumers that are looking for healthier and light flavored beverages. For consumers looking to curb their intake of soda, juices, or other sugary beverages. We use gold stamping to print the lines and selected elements. SPECIFICATIONS / TECHNICAL PROPERTIES: Bottle type: Width44.2mm x Depth33.09mm x Height118.43mm Outer box: Width45.45mm x Depth45.45mm x Height123.33mm TAGS: Skin Refreshing Essence, Yves Klein, DR PLANT, Chinese women, Tiger Pan RESEARCH ABSTRACT: Unlike food or beverage, skin-care products presents themselves in a more professional and functional way to consumers. Yet, quite a few brands fail to do so, as they failed to realize what a good package can achieve. In the past 20 years, Dr. Plant has been following the beauty concept of natural skin to study alpine plants for its skin purification elements, in order to provide consumers with alpine plant skin products from a more reliable source, whilst providing Chinese women a safer and more effective beauty skin solution. CHALLENGE: Using the simplest colour to strike into one's soul, the blue acrylic bottle cap is decorated with bright gold "mountain shaped" metal fittings. Through the light refraction of the material, it creates a hazy effect, presenting a dreamy blue and gold visual. The product's star ingredient, the alpine dendrobium plant, is embossed onto the outer box, embodying the product slogan "A Proud Moment". ADDED DATE: 2021-09-27 10:32:29 TEAM MEMBERS (6) : Creative Director: Tiger Pan, Graphic Design: Yuxuan He, Graphic Design: Qiyuan Xiao, Image Editing: Juanjuan Wu, Technical Direction: Zhangkun Xie and Technical Direction: Jinyan Zhou IMAGE CREDITS: Image #No. 1: Photographer Juanjuan Wu Image #No. 2: Photographer Juanjuan Wu Image #No. 3: Photographer Juanjuan Wu Image #No. 4: Photographer Juanjuan Wu Image #No. 5: Photographer Juanjuan Wu |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Beijing Plant Doctor Biotechnology Co., LTD PROFILE: In the past 20 years, Dr.Plant has been following the beauty concept of natural skin to study alpine plants for its skin purification elements, in order to provide consumers with alpine plant skin products from a more reliable source, whilst providing Chinese women a safer and more effective beauty skin solution. |
| AWARD DETAILS | |
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Frozen in Time in The Klein Blue Sea Skin Care Essence Packaging by Tiger Pan is Winner in Packaging Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Tiger Pan. · Click here to register inorder to view the profile and other works by Tiger Pan. |
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