Hola Espirito Bottled Cocktail Label by Antonia Skaraki

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DESIGN DETAILS
DESIGN NAME:
Hola Espirito

PRIMARY FUNCTION:
Bottled Cocktail Label

INSPIRATION:
Searching the depiction of wild excitement and the freedom it ensues led us deep into the jungle, where symbolisms have a simple yet powerful presence. Soon enough our design started following the colorful wisdom of nature, where the exotic ferociousness of an animal is beamed across other species with a specific set of color tones to signal its preset characteristics.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Hola! Espirito was designed to reflect its content. Blue Lagoon cocktail is yellow and blue, Mojito is yellow and green. As the ingredients of each cocktail have a universally accepted color palette, the design for each Hola! Espirito cocktail has a specific color code in a way that it gives a quick but clear impression of what its ingredients are.

OPERATION / FLOW / INTERACTION:
A ready to drink bottled cocktail allows for the consumer to easily obtain it from any convenience store and enjoy it in the beach, the park or to bring it along on a trip.

PROJECT DURATION AND LOCATION:
The Project Started in November 2020 and finished in March 2021 in Athens.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Glass bottle with a crown cap that features a shrink sleeve label.

SPECIFICATIONS / TECHNICAL PROPERTIES:
height 230mm x diameter 50mm

TAGS:
Hola! Espirito, Packaging, Bottle, Cocktail, Design, Ready to drink

RESEARCH ABSTRACT:
-

CHALLENGE:
The vibrancy and youthfulness that characterizes cocktail making and consumption should be evident in the label. For this to be achieved both the design and production aspects should ensure a colorful and playful result.

ADDED DATE:
2021-08-02 10:01:13

TEAM MEMBERS (2) :
Greative Director: Antonia Skaraki and Art Director: Andreas Deskas

IMAGE CREDITS:
Antonia Skaraki

CLIENT/STUDIO/BRAND DETAILS
NAME:
TWINS TRADE

PROFILE:
Inspired by people with passion, HOLA! ESPIRITO Cocktails combine excellent ingredients with rich flavors of summer fruits. Each ingredient is very carefully selected and gives a unique feeling of coolness and renewal. Enjoy the six most iconic cocktails with unique aromas served with ice or simply iced directly from the bottle. With 4.5% alcohol.

NOMINATION DETAILS

Hola Espirito Bottled Cocktail Label by Antonia Skaraki is a Nominee in Packaging Design Category.

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AWARD DETAILS

Hola Espirito Bottled Cocktail Label by Antonia Skaraki is Winner in Packaging Design Category, 2021 - 2022.



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