Wu Xing Package by Siwei Lai

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DESIGN DETAILS
DESIGN NAME:
Wu Xing

PRIMARY FUNCTION:
Package

INSPIRATION:
This work “Wu Xing“ presents a series of works that categorize these five elements according to their characteristics, and from my own perspective to use animals as a representative interpretation. Among them, in order to emphasize the cycle of gram and symbiosis in the five elements, I added the sunrise and the sunset in each illustration, representing the beginning and the end of the day.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The painting box is the main structure development, showing a sense of hardcover and classic. From the book-shaped box to the unfolding to the packaging structure that independently becomes the display rack. In this special package structure, each card of this work “Wu Xing“ can be fully displayed.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project started in January 2021 and finished in April 2021, in Taichung City, Taiwan.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
Outer box size: W18×L27×H4 cm; The size of the display stand after unfolding: W53×H22.5×D9 cm

TAGS:
Visual Identity, packaging structure, printed matter

RESEARCH ABSTRACT:
Our research included: 1. Communications with the client. 2. Defined the tone and manner of the brand 3. Structural packaging design, test, and revise the structure. 4. Visual design.

CHALLENGE:
In order for the cards to be fully displayed at one time and to reduce the volume during packaging and transportation. We tested and adjusted many times to have been carried out on the display of the packaging and the folding structure.

ADDED DATE:
2021-06-23 19:51:14

TEAM MEMBERS (1) :


IMAGE CREDITS:
Siwei Lai, 2021.

CLIENT/STUDIO/BRAND DETAILS
NAME:
Huyu

PROFILE:
Hu Yu #huyu, is a Taiwanese illustrator who has studied alone in France for many years. She insists on her love of printing, is good at using various media to create, found his passion for "printing" by chance, and through constant experimentation, he learned to make plates by himself. The seemingly exaggerated bronzing and embossing techniques, combined with the extremely meticulous lines and composition, happen to make the work shine, and it also stabilizes its positioning and uniqueness in the vast market.

NOMINATION DETAILS

Wu Xing Package by Siwei Lai is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Wu Xing Package by Siwei Lai is Winner in Packaging Design Category, 2021 - 2022.



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