Treasure Box Chocolate Snack Combo Packaging by Mutian Yu |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Treasure Box Chocolate PRIMARY FUNCTION: Snack Combo Packaging INSPIRATION: By focusing on the tiny joyful moments, people can enjoy their lives more. Eating chocolate is one of those moments. Different flavors of chocolate always make people feel curious, and tasting them is like taking a small adventure. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The Treasure Box Chocolate is a chocolate combo in the shape of a treasure box. Opening it is like going on a chocolate adventure. It’s full of surprises! Not only are there five different chocolates to choose from, but there are also nuts, dried cranberries, cookies, jelly beans, and Pop Rocks. Each bite is a burst of flavor, and you never know what you’ll get next! OPERATION / FLOW / INTERACTION: Each chocolate is in the shape of a treasure box. People can find different candies by opening them, just like detecting different treasures. PROJECT DURATION AND LOCATION: The project started in September 2019 and finished in November 2019 in Savannah, the United States. FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: High-end gift box manufacturing process: Step 1. Plate making. Step 2. Paper selecting. 3. Printing on wrapping paper. Step 4. Surface treatment. Step 5. Beer. Step 6. Mounting. SPECIFICATIONS / TECHNICAL PROPERTIES: 331.5mm*71.5mm*58mm TAGS: Snacks, Interaction, Fun RESEARCH ABSTRACT: Do we snack only for satisfying our appetite? Many times, snacks bring out more than that. We feel better by snacking when we are stressed or lonely; we celebrate by snacking when we are happy. The fact is that we are not seeking more calories but supplements for our emotions. Currently, on the global snack market is estimated to reach 491 billion dollars, and companies rarely consider the bond between emotions and snacks. CHALLENGE: The biggest challenge to me is the process of determining the shape of my chocolate. I have been tried different styles of "treasure box", and I wanted to keep the simplest but iconic one. ADDED DATE: 2021-04-28 02:34:49 TEAM MEMBERS (1) : IMAGE CREDITS: Image #1: Creator Mutian Yu, Treasure box chocolate, 2021. Image #2: Creator Mutian Yu, Treasure box chocolate, 2021. Image #3: Creator Mutian Yu, Treasure box chocolate, 2021. Image #4: Creator Mutian Yu, Treasure box chocolate, 2021. Image #5: Creator Mutian Yu, Treasure box chocolate, 2021. |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Savannah College of Art and Design PROFILE: SCAD is one university — offering degrees in Atlanta and Savannah, Georgia, and online via eLearning, with additional study abroad opportunities in Lacoste, France and other locations. Each SCAD location provides a new experience, and students can choose to study in any location, at any quarter during their education. Find your muse in Lacoste, get a taste of the fast life in Atlanta, or fall in love with the southern charm of Savannah. You can even choose your own setting and enjoy full access through our eLearning environment. |
| AWARD DETAILS | |
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Treasure Box Chocolate Snack Combo Packaging by Mutian Yu is Winner in Food, Beverage and Culinary Arts Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Mutian Yu. · Click here to view the profile and other works by Mutian Yu. |
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