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DESIGN DETAILS |
DESIGN NAME: Noxx Bottle Design
PRIMARY FUNCTION: Packaging
INSPIRATION: H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
OPERATION / FLOW / INTERACTION: The packaging must immediately attract attention and stick with the consumer as name and appearance.
PROJECT DURATION AND LOCATION: The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: Screen printing on glass.
SPECIFICATIONS / TECHNICAL PROPERTIES: Longneck Beer Bottle, Height 226.5mm, circumference 189mm, printable area 189x79mm.
TAGS: Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
RESEARCH ABSTRACT: In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
CHALLENGE: The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
ADDED DATE: 2021-04-07 09:38:26
TEAM MEMBERS (1) :
IMAGE CREDITS: Res Zinniker, 2020.
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Visit the following page to learn more: https://www.illustres.ch |
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: Eisbock Brewery Zug, Switzerland
PROFILE: The microbrewery in the canton of Zug is run by two people in personal union and has won various awards with their creations, last year even gold for the best design at the World Beer Awards.
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COMMENTS |
Giulia Esposito |
Comment #14241 on December 27, 2022, 6:45 pm |
I am in awe of the creativity and skill that has gone into the Noxx Bottle Design by Res Zinniker. Its sleek and modern lines, combined with the vibrant colors, creates an eye-catching packaging that stands out from the rest. The overall design is both aesthetically pleasing and practical, making it an ideal choice for any product. The attention to detail and the thoughtfulness of the design ensures that it will be an effective and successful packaging design. I am delighted to see such a talented artist receiving the A' Design Award for this work! Congratulations Res Zinniker!
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Paul Phillips |
Comment #73085 on January 4, 2023, 4:10 am |
What an incredible achievement! I was absolutely mesmerised by the creative and bold packaging design of the NOXX Bottle. The black bottle exudes a mysterious aura and the eerie creatures printed on its surface add to the overall captivating aesthetic. The designer has managed to create a unique and eye-catching design that stands out and captures the attention of viewers. It is no surprise that the design has earned the A' Design Award - it is a truly exceptional work that deserves to be celebrated!
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Elena Petrenko |
Comment #76528 on January 4, 2023, 5:50 am |
This award-winning work is a stunning example of creativity and craftsmanship, with its unique design and eerie creatures that capture the imagination.
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Adam Harris |
Comment #83346 on January 4, 2023, 10:09 am |
I am truly impressed by the level of creativity and detail that has gone into this packaging design. The eerie creatures and dark color palette create a unique atmosphere that is sure to draw attention. The research and exchange of ideas with the customer shows the dedication of the designer to create a truly special product. The hard work put into this design is clear and it is a great example of good design. Congratulations to the designer for receiving the A' Design Award!
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Chloe Turner |
Comment #89806 on January 4, 2023, 4:15 pm |
I am absolutely enchanted by the Noxx Bottle Design! It's a stunning packaging that perfectly captures the dark and eerie atmosphere of H.P. Lovecraft and other characters from comics and illustration books. The craftsmanship and attention to details that must have gone into creating the artwork is extraordinary. It's a masterful piece of packaging design that is both striking and captivating. I'm so impressed by the work of Res Zinniker and I'm so glad they have been recognized with this A' Design Award.
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Mark Allen |
Comment #91635 on January 4, 2023, 6:17 pm |
This creative packaging design is truly remarkable. It captures the eerie feeling of the stories of H.P. Lovecraft and other characters from comics and illustration books, while also providing a unique and eye-catching look. The combination of the black bottle and the special colors chosen for each type make this design stand out from the rest. The attention to detail and the effort put in to make sure the packaging conveys the uncanny feeling is truly impressive.
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Elisabeth Clark |
Comment #92909 on January 4, 2023, 7:43 pm |
I'm absolutely in awe of Res Zinniker's work on the Noxx Bottle Design! It's incredible to see how they managed to capture a feeling of eerie darkness while still keeping the design stylish and attractive. The research into the beer industry and the stories of H.P. Lovecraft that went into the design are impressive, and the results of that research and creativity are evident in the final product. The colors and illustrations used to create the design are bold and eye-catching, and the overall effect is stunning. It's no wonder that the Noxx Bottle Design won the A' Design Award!
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