DESIGN NAME: Xiushanghua
PRIMARY FUNCTION: Office Interior Space
INSPIRATION: XIUSHANGHUA is a brand which concentrates it’s attention on the professional Chinese embroid and traditional crafts. It bases in a small town in Suzhou, with embroid industry still very lagging. The host of brand is a longheaded woman, she want bring her business go out and make it more valuable. So, her beginning is rebranding her business, make the traditional workspace go to be fashion, international and advance.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The project is creating a new workspace for a brand of Chinese embriod, it’s a space about 118.5 sq. m. It need functions of office, showroom, meeting room, studio and boarding cast room. The project will be completed in may, 2021. The original intention give us the inspiration, it make a space like in show of fashion weeks, and give the space diversification. It can be workspace, and also can be a showplace.
OPERATION / FLOW / INTERACTION: It make a space like in show of fashion weeks, and give the space diversification. It can be workspace, and also can be a showplace.
PROJECT DURATION AND LOCATION: The project was first launch in December 2020 in Suzhou, China and finished in March 2021.
FITS BEST INTO CATEGORY: Interior Space and Exhibition Design
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PRODUCTION / REALIZATION TECHNOLOGY: The main materials used throughout the project are Wood, steel and gypsum board.
SPECIFICATIONS / TECHNICAL PROPERTIES: The interior area of the project is 118.5 square meters with a floor height of 0.7 meters. Lift up the aisle space to form a "T stage", "T stage"Create a height difference, naturally separate different functional areas.
TAGS: Interior, Art, Culture, Embroidery,Fashion
RESEARCH ABSTRACT: The host of brand is a longheaded woman, she want bring her business go out and make it more valuable. So, her beginning is rebranding her business, make the traditional workspace go to be fashion, international and advance. The original intention give us the inspiration, it make a space like in show of fashion weeks, and give the space diversification. It can be workspace, and also can be a showplace.
CHALLENGE: In this embroidery art space, the brand of XIUSHANGHUA from transformation of the Chinese embroidery industry from a very traditional form to a younger and internationalized zone.
ADDED DATE: 2021-03-07 12:26:43
TEAM MEMBERS (1) : Art Director: Jiayi Lu, Designer: Xinyu Li, Miaomiao Lan
IMAGE CREDITS: IMAGE: Xinyu Li and Miaomiao Lan
PATENTS/COPYRIGHTS: Copyrights belong to SoFeng Design, 2021.
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