BD's Hype Tribe Office Design by DB and B Pte Ltd

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DESIGN DETAILS
DESIGN NAME:
BD's Hype Tribe

PRIMARY FUNCTION:
Office Design

INSPIRATION:
Inspired by Becton Dickinson’s (‘BD’) consolidation exercise of key business units into one single floorplate, we knew we wanted to enable a blended community space, for the various tribes of BD to come together, unite and promote cohesions with one common language. This common language was articulated with a strong design language that formed the narrative for the different experiential journeys within the space.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
A strong visual and immersive design that fuels different experiences throughout this space. From the inspiration of an Alfresco cafe that offers an ambient and cozy environment with the lingering aroma of freshly-brewed coffee to the dynamism created by the suspended acoustic panels which emulates robust flow or current. Interplay of wood and green elements that enforces biophilia inspirations.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project started in September 2019, and was completed in March 2020 at 2 International Business Park Road, The Strategy, Singapore.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
Collaboration, Visual Journeys, Innovative, Tribe, Biophilic, Experiential, Thematic

RESEARCH ABSTRACT:
The results of an earlier workplace study suggested that BD opt for an efficient desk sharing approach. The design team adopted this recommendation and proceeded with further development of the overall space planning and design development for BD. Serving as a regional headquarters for multiple business units, DB&B’s design team conducted numerous exploratory workshops with key stakeholders to fully understand the employee requirements such as meeting, training, storage and filing amongst others. Once data collection is completed, the space planning began. With BD occupying levels 7 and 8 at The Strategy, it was imperative to render full vision of the proposed stacking plan and zoning to BD to clearly show department adjacencies and ultimately, mapping the various experiential journeys.

CHALLENGE:
Being on a large floorplate on two separate levels, the design team focused on binding the various journeys that connected the various spaces from the main reception area to the co-working café areas and also ensuring ‘neighbourhooding’ zoning being applied at the work zones. All these spaces are designed towards supporting seamless collaboration and driving innovative spirit.

ADDED DATE:
2021-02-28 15:18:02

TEAM MEMBERS (1) :


IMAGE CREDITS:
DB and B Pte Ltd, 2020.

Visit the following page to learn more: https://www.dbb.com/hype-tribe/


CLIENT/STUDIO/BRAND DETAILS
NAME:
DB and B Pte Ltd

PROFILE:
The DB and B Group is a leading interior design consultancy and construction firm with offices in key Asian cities - Singapore, Shanghai, Beijing, Bangkok, Kuala Lumpur and Manila. We offer personalised, professional and well-executed interior solutions with a network of 100,000 square feet factories in the region.



NOMINATION DETAILS

Bd's Hype Tribe Office Design by Db and B Pte Ltd is a Nominee in Interior Space and Exhibition Design Category.

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AWARD DETAILS

Bd's Hype Tribe Office Design by Db and B Pte Ltd is Winner in Interior Space and Exhibition Design Category, 2020 - 2021.

· Read the interview with designer DB and B Pte Ltd for design BD's Hype Tribe here.

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· Click here to register inorder to view the profile and other works by DB and B Pte Ltd.


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COMMENTS
Giulia Esposito Comment #13913 on December 27, 2022, 4:56 pm
It's incredibly inspiring to see a design that can bring a unique and creative office space to life. BD's Hype Tribe is a testament to the beauty of innovation and thoughtful design. From the colors to the layout, the attention to detail is clear and it's easy to understand why this work was awarded an A' Design Award. The design perfectly balances comfort and productivity, creating an environment that's perfect for working and collaborating. Congratulations to DB and B Pte Ltd for their success in being awarded an A' Design Award!
Valentina Rossi Comment #39523 on January 3, 2023, 12:45 pm
This award-winning work has been crafted with a great attention to detail and a perfect blend of different elements, creating an immersive and engaging environment. It truly exemplifies excellence in design.
Thomas Anderson Comment #39787 on January 3, 2023, 12:51 pm
This award-winning work is truly awe-inspiring! The innovative design is a perfect blend of visual and immersive elements that provide different experiences throughout the space. The Alfresco cafe is an ambient and cozy environment that not only looks great but also smells amazing with the aroma of freshly brewed coffee. The dynamism created by the suspended acoustic panels is amazing, adding to the flow of the office. The interplay of wood and green elements is stunning and truly reinforces biophilia inspirations. It is clear that the designer has put a lot of thought and effort into creating a unique and cohesive space for the different tribes of BD to come together and unite. Congratulations to DB and B Pte Ltd for this wonderful achievement!
Patricia Miller Comment #44442 on January 3, 2023, 2:42 pm
This award-winning work is a truly remarkable blend of elements that come together to form an immersive and inspiring space.

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