Wa Lana Waqfa Brand Political Tv Show by Rami Yaser Hosni

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DESIGN DETAILS
DESIGN NAME:
Wa Lana Waqfa Brand

PRIMARY FUNCTION:
Political Tv Show

INSPIRATION:
The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause. The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show). Our main shapes are all revolved around the spot light (diagonal shapes).

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
broadcast program, political, current affairs, news, arabic, design, brand, opener

RESEARCH ABSTRACT:
-

CHALLENGE:
To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.

ADDED DATE:
2021-02-24 01:30:19

TEAM MEMBERS (4) :
Art Director: Rami Yaser Hosni, Designer: Soheib Larabi, Designer: Ali Alabachee and Opener: M. Ali Ozturk

IMAGE CREDITS:
Rami Yaser Hosni, 2020.

Visit the following page to learn more: https://www.youtube.com/watch?v=_fSn8QwgY-I


CLIENT/STUDIO/BRAND DETAILS
NAME:
TRT Arabi TV channel

PROFILE:
TRT Arabi is an Arabic language channel part of TRT network (Turkish Radio and Television Corporation). The channel was relaunched as news focused channel in 2019, broadcasting to Arabic-speaking audiences in Turkey, Middle East and the world. It focuses on news, opinions, culture & art, and current affairs. it is based in Istanbul, Turkey.



NOMINATION DETAILS

Wa Lana Waqfa Brand Political Tv Show by Rami Yaser Hosni is a Nominee in Advertising, Marketing and Communication Design Category.

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AWARD DETAILS

Wa Lana Waqfa Brand Political Tv Show by Rami Yaser Hosni is Winner in Advertising, Marketing and Communication Design Category, 2020 - 2021.



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COMMENTS
Giulia Esposito Comment #13545 on December 27, 2022, 2:53 pm
I am truly in awe of the incredible work done by the "Wa Lana Waqfa Brand" team. As a design enthusiast, I appreciate the thoughtfulness and creativity that went into creating this powerful political TV show. The award is a testament to the quality of the design, and how it has successfully captured the show’s mission and purpose. It is truly inspiring to witness how design can be used to create a persuasive and meaningful message. Congratulations to Rami Yaser Hosni and the creative team behind "Wa Lana Waqfa Brand" for this well-deserved recognition!

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