ZDCollections Book Design by Xue Jiang |
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| DESIGN DETAILS | |||||
| DESIGN NAME: ZDCollections PRIMARY FUNCTION: Book Design INSPIRATION: The inspiration of book cover design comes from the blur of color and graphic boundary.Fuzzy book itself is a design work,which is used to rearrange different design works on the inner pages of the book,so laser material is used to design the cover and then blur the overall sense of the book. At the same time,let readers pay more attention to the content of the book. UNIQUE PROPERTIES / PROJECT DESCRIPTION: This is the fourth whole point collection, named The Whole-point Fourth Collection. All the outstanding designs of 23 students in one year are divided into fonts,graphics, RGB and other elements, and then rearranged and combined. This collection breaks the traditional regular frame typesetting and adopts a breakthrough design technique to better show the inner meaning. OPERATION / FLOW / INTERACTION: The book integrates its content style, table design sequence, etc. By blurring the color and graphic boundaries, blurring the book itself is a design work, which corresponds to the rearrangement of different design works on the inner pages of the book. Therefore, the cover is designed with laser materials, which blurs the overall feel of the book and makes readers pay more attention to the content. PROJECT DURATION AND LOCATION: The work started in Dalian in July 2019, completed in Dalian in March 2020, and was exhibited at Dalian Bingshan Huigu in May. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: Breaking the traditional regular frame type layout, and adopting breakthrough design techniques to better show the inner meaning of his works. Through the layout and design of the page, the text is combed as a whole, so that readers can have an effective effect on the understanding of the text content and feel the pure fluency brought by reading. Strictly control the color saturation, ink penetration and image reduction of printing quality.Pay attention to the quality and details of each link of the binding,and increase the pleasure of its readers. SPECIFICATIONS / TECHNICAL PROPERTIES: Book 150mm x252mm Format 880mm x1230mm 1/16 Page 430 TAGS: ook design, portfolio, font design, brand design, graphics, RGB RESEARCH ABSTRACT: This book divides the excellent design works of 23 students in one year into fonts, graphics, RGB and other elements, and then rearranges them. Through the choice of paper, the layout design, the composition of the rhythm space of the content, the application of fonts, the way of binding, etc., as well as the overall expression of content and form, it brings a sense of pleasure to the five senses. CHALLENGE: In this design, the most difficult part is the book cover design. We think about how to convey the information in the book to readers through visual expression. And did a lot of related investigations and data collection. In the end, a laser material was selected to illustrate the theme of the entire book, so that the cover and the inner pages are better connected. ADDED DATE: 2021-02-23 08:19:50 TEAM MEMBERS (5) : Creative Director:Xue Jiang, Art Director:Shiyu Ma, Designer:Xue Jiang, Typographer:Yaoqian Han and Copywriter:Shuai Shao IMAGE CREDITS: Xue Jiang, 2020. |
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| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: 869 School of Design PROFILE: 869 Design School is a private design education school in China. The goal is to build a world-class private design school with more than 3,000 graduates in the past 20 years. We are different from traditional education methods. The school mainly provides a platform for students, so the courses include international and domestic study tours, designing exhibitions, designing lectures, improving students' horizons and discovering their own advantages. |
| AWARD DETAILS | |
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Zdcollections Book Design by Xue Jiang is Winner in Print and Published Media Design Category, 2020 - 2021.· Press Members: Login or Register to request an exclusive interview with Xue Jiang. · Click here to register inorder to view the profile and other works by Xue Jiang. |
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