Nefer Perfume by Amr Ibrahim

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DESIGN DETAILS
DESIGN NAME:
Nefer

PRIMARY FUNCTION:
Perfume

INSPIRATION:
nefer is a word in the Ancient Egyptian language that was used to represent beauty. The meaning in English is "Beautiful on the inside and the outside".

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The bottle design is derived from the curved lines of the female figure; A cumulative product of her skeletal structure and the distribution of muscle and fat. The Packaging is very Iconic and identifiable. The box is a sculpture with its curved edges in a very elegant appeal with the gold typography.

OPERATION / FLOW / INTERACTION:
Luxurious and sophisticated 3D-printed perfume bottle, The volumetry is of this exclusive fragrance is 90 ml 3 fl. oz

PROJECT DURATION AND LOCATION:
Started: April 2020 / Design Completed: September 2020 / Location: Milan, Italy

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
3D-printed perfume bottles. This is when art, technology, and design are combined to create a luxurious organic piece with an inner core containing the fragrance as the body contains the soul.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Box Dimensions: Max-Height: 12 Cm, Max-Width: 9 Cm, Max-Length: 19 Cm / Bottle Dimensions: Max-Height: 16 Cm, Max-Width: 6 Cm, Max-Length: 6 Cm

TAGS:
Perfume packaging, Egyptian, Natural fragrance packaging, Bespoke bottle, Branding and Packaging Design, Packaging Design, Branding Design, Form Design, Italian Packaging Design

RESEARCH ABSTRACT:
"nefer" is when art, technology, and design are combined to create a luxurious and sophisticated product. The inner core containing the fragrance as the body contains the soul. The exact translation of the ancient Egyptian word "nefer" in English is "Beautiful on the inside and the outside".

CHALLENGE:
To create a luxurious and sophisticated product, package, and brand. starting from picking a name and to manufacturing.

ADDED DATE:
2020-09-30 21:35:11

TEAM MEMBERS (2) :
Product Design & Packaging: Amr Ibrahim Mousa/ and Art Direction: Amr Mousa, Anas Belekhbizi

IMAGE CREDITS:
Amr Ibrahim, 2020.

Visit the following page to learn more: https://www.behance.net/gallery/110312651/nef er
CLIENT/STUDIO/BRAND DETAILS
NAME:
MOUSA studio

PROFILE:
MOUSA studio is an award-winning multidisciplinary design studio specialized in creating innovative, iconic, and memorable designs of architecture, interiors, brand identity, and product design. Founded by Amr Ibrahim Mousa who is an award-winning multidisciplinary designer, architect, and visual artist based in Milan, Italy. Amr has worked on a wide range of projects across different design disciplines worldwide, including architecture, brand identity, and product design. Amr's work has been recognized by multiple competitions and awards. His work was featured, and published on an international scale by a lot of well-known websites, magazines, and TV channels, most notably are the BBC, and World Brand Design Society.

NOMINATION DETAILS

Nefer Perfume by Amr Ibrahim is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by Amr Ibrahim is also kept secret. This information will also be available later.
AWARD DETAILS

Nefer Perfume by Amr Ibrahim is Winner in Packaging Design Category, 2020 - 2021.



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