Renata-A Shampoo by Hsiao Che Hou

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DESIGN DETAILS
DESIGN NAME:
Renata-A

PRIMARY FUNCTION:
Shampoo

INSPIRATION:
RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care. "Regeneration" gives living hair vitality, at the same time "Regrowth" also represents the concept of environmental protection, which is in line with the philosophy of RENATA-A Pure Chinese Formula Shampoo brand!

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The natural bottle as a starting point is made from Taiwanese tea stems, making it environmentally friendly and everlasting. The design uses the only “globally EU certified” tea stem bio-based recycled shampoo bottle. The emphasis is on the global environment along with the requirements and persistence of quality.

OPERATION / FLOW / INTERACTION:
NA

PROJECT DURATION AND LOCATION:
2019 in Taoyuan / Taiwan

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
PLA(Biomass Plastics) / HDPE / Paper

SPECIFICATIONS / TECHNICAL PROPERTIES:
8cm x 3.5cm x 16cm

TAGS:
Package Design, Visual Design, Brand Design

RESEARCH ABSTRACT:
RENATA-A Pure Shampoo applies the tea that represents Taiwan’s emotions to product packaging, collects discarded tea stalks from tea farmers in Taiwan, and produces a NPPm bio-based green bottle body that replaces 40% of petrochemical plastic to reduce Carbon emissions! The shampoo bottle not only has the same durability and durability as traditional petrochemical plastics, but also does not produce toxic substances such as dioxin to pollute the soil after incineration, and it can be recycled and reused.

CHALLENGE:
RENATA-A Pure Chinese Formula Shampoo contains a variety of Chinese herbal extracts. For millennia it is said to have an irreplaceable natural energy, bringing this heritage into hair washing gives the hair the purest natural regeneration and care.

ADDED DATE:
2020-09-28 14:29:16

TEAM MEMBERS (1) :
NA

IMAGE CREDITS:
DESIGNER / HOU, HSIAO CHE
PHOTOGRAPHER / OU CHIEH-JU

Visit the following page to learn more: https://www.renata-hair.com.tw/collections/re nata-a-%E8%AC%9
CLIENT/STUDIO/BRAND DETAILS
NAME:
RENATA

PROFILE:
Renata is a professional and innovation cosmetic solution provider. With strong research and development capabilities, manufacture, sales and highly vertical integration over 30 years. Renata is a naturalistic brand, utilizing the natural ingredients formula to create a line of products that benefits your scalp & hair.

NOMINATION DETAILS

Renata-a Shampoo by Hsiao Che Hou is a Nominee in Packaging Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

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AWARD DETAILS

Renata-a Shampoo by Hsiao Che Hou is Winner in Packaging Design Category, 2020 - 2021.



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