Blueocean Website by Sixty Two |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Blueocean PRIMARY FUNCTION: Website INSPIRATION: Blueocean came to us with an existing offline business model. They sought our help to reduce and minimize human personnel needs by taking their services online so that they are able to expand their client base while still providing the best degree of their services. UNIQUE PROPERTIES / PROJECT DESCRIPTION: Blueocean's goal is to provide affordable access to market data to allow brand owners & marketers proactively build a solid business strategy, with features ranging from brand personality assessments, content checks, competitor benchmark analysis and actionable suggestions. Seamless visualization & easy experience is a key factor for brand owners & marketers to be able to understand millions of market data and get insights to help them strategize and stay ahead of competitors. OPERATION / FLOW / INTERACTION: Users can access the website via a laptop computer, tablet or smartphone. The design streamlines the process of getting their brand assessment by allowing users to access the short / free version that leads to the full assessment. The design of the platform is purposely clean, energetic but also professional to cater to business users. PROJECT DURATION AND LOCATION: The project started in October 2019 and finished in December 2019. The team members were based in Jakarta, Indonesia. |
PRODUCTION / REALIZATION TECHNOLOGY: Responsive Web SPECIFICATIONS / TECHNICAL PROPERTIES: Responsive Website TAGS: Blueocean, Website, UI, UX, IA, Marketing, Data, Brand, Design RESEARCH ABSTRACT: No formal usability research was done during the design process, though all designs were validated through pilot tests with a number of business users. CHALLENGE: The design challenges for this project included (1) creating a user friendly flow to allow users to get their brand assessment, and (2) creating complex visualizations of their brand identity that are easy to understand. ADDED DATE: 2020-09-24 08:59:15 TEAM MEMBERS (3) : Angelina Tanoto, Adiatma Bani and Vilia Ingriany IMAGE CREDITS: Sixty Two Blueocean |
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| Visit the following page to learn more: http://bit.ly/62xblueocean | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Blueocean PROFILE: Blueocean is a new startup offering companies a relatively fast and affordable way to see how their brands are performing and what they can do to improve. Proudly headquartered in Oakland, CA, Blueocean was founded by partners who spent 20 years building the greatest brands in the world by capitalizing on exclusivity of data and the scale to dominate markets. They are breaking down the walled gardens of data exclusivity and giving tens of thousands of Davids the tools to beat the few Goliaths. |
| AWARD DETAILS | |
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Blueocean Website by Sixty Two is Winner in Website and Web Design Category, 2020 - 2021.· Press Members: Login or Register to request an exclusive interview with Sixty Two. · Click here to register inorder to view the profile and other works by Sixty Two. |
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